Groupe Danone company market research

Danone France focused its efforts on its premium bottled water brands including Evian and Volvic. Bottled water is a challenging category in which to add value with considerable private label pressure...

Danone Waters Deutschland GmbH is the second biggest player in bottled water in Germany. The company offers different brands within bottled water, including Volvic and Evian. Its main strategy is to f...

Danone Waters (UK & Ireland) Ltd is focused on generating stronger business in the forecast period by tapping into the rising health consciousness of UK consumers and showcasing the benefits of simple...

Danone is the global leader in bottled water. Danone has been successful at developing local and regional brands in emerging markets to support growth. In 2012, Bonafont, based almost entirely on Mexi...

Danone de México SA de CV is primarily a leading company within dairy products. Its importance in soft drinks comes from its strong position in bottled water, where its successful Bonafont brand leads...

Danone saw slight recovery in sales of bottled water in some developed markets; however, the company is still facing tough challenges in southern Europe and weakened consumer purchasing power in most ...