Market research: Greece

30 reports found

Title

Date published

Price


Greece - ISA Country Report

Greece - ISA Country Report

This report contains detailed forecasts and analysis for Greece, including trade and investment analysis, economic forecasts, political risk assessments and demographic trend analysis. Each ISA Count...

March 2017

$99.00


Loux Marlafekas SA in Soft Drinks (Greece)

Loux Marlafekas SA in Soft Drinks (Greece)

The company is currently focusing on health and wellness soft drinks. The company is set to invest in building the distribution of its recently introduced sugar-free carbonates series Loux Plus & Ligh...

February 2017

$150.00


Jotis SA in Hot Drinks (Greece)

Jotis SA in Hot Drinks (Greece)

The company will continue to invest in other hot drinks, utilising discounting activities to boost the sales of its brands and compete with its rival, Nestlé Hellas SA....

January 2017

$150.00


Kafea SA in Hot Drinks (Greece)

Kafea SA in Hot Drinks (Greece)

The company will continue to invest in fresh ground coffee where it is present with the brand, Illy. New launches and promotional activities will be utilised to stimulate consumer interest. Investing ...

January 2017

$150.00


Atlanta SA in Hot Drinks (Greece)

Atlanta SA in Hot Drinks (Greece)

Tea will remain of secondary importance in terms of investment for Atlanta, which is increasingly placing more emphasis on its packaged food range. Within tea, Atlanta will focus primarily on black sp...

January 2017

$150.00


Christodoulou Bros SA in Soft Drinks (Greece)

Christodoulou Bros SA in Soft Drinks (Greece)

The company’s strategic direction is set to remain orientated around juice, where it significantly expanded its product portfolio at the end of the review period. Superfruit juice will be the company’...

February 2017

$150.00


Delta Foods SA in Soft Drinks (Greece)

Delta Foods SA in Soft Drinks (Greece)

Delta Foods will continue to invest in new product developments, supporting them with both above- and below-the-line activities to strengthen its position within juice where it is present with the bra...

February 2017

$150.00


EPSA SA in Soft Drinks (Greece)

EPSA SA in Soft Drinks (Greece)

EPSA’s strategic direction is set to continue focusing upon the lucrative area of health and wellness soft drinks. The company is set to continue investing in new product launches, mostly of reduced-s...

February 2017

$150.00


Spirit Market in Greece to 2021 - Market Size, Development,

Spirit Market in Greece to 2021 - Market Size, Development, and Forecasts

The report Spirit Market in Greece to 2021 - Market Size, Development, and Forecasts offers the most up-to-date industry data on the actual market situation, and future outlook for spirits in Greece....

February 2017

$523.70


Juice Market in Greece to 2021 - Market Size, Development, a

Juice Market in Greece to 2021 - Market Size, Development, and Forecasts

The report Juice Market in Greece to 2021 - Market Size, Development, and Forecasts offers the most up-to-date industry data on the actual market situation, and future outlook for juice in Greece....

February 2017

$523.70


Other Hot Drinks in Greece

Other Hot Drinks in Greece

The decline in other hot drinks sales comes mostly from the poor performance of adult products in chocolate-based flavoured powder drinks, whereas child-specific ones perform better and have been more...

January 2017

$990.00


Tea in Greece

Tea in Greece

Even though tea is benefiting from health and wellness trends and has previously posted an increase in sales despite price increases and the ongoing recession, 2016 was not a good year, with volume sa...

January 2017

$990.00


Bottled Water in Greece

Bottled Water in Greece

Amidst the ongoing recession, Greek consumers became ever more price-sensitive, especially when it came to products such as bottled water, which is regarded as a commodity. In this context, price comp...

February 2017

$990.00


Carbonates in Greece

Carbonates in Greece

Consumption of carbonates is decreasing in Greece, partly amidst shrinking disposable incomes but most importantly due to the health and wellness trend. More Greeks are becoming knowledgeable about so...

February 2017

$990.00


Juice in Greece

Juice in Greece

Premiumisation was evidenced in juice where products of higher nutritional value gained share in 2016. The average retail unit price of juice increased by 8% in current terms in 2016, partly amidst VA...

February 2017

$990.00


Energy Drinks in Greece

Energy Drinks in Greece

Sociopolitical developments in 2015 resulted in widespread economic uncertainty in the country, and the balance had still not been redressed in 2016. Further declines in disposable incomes in the cont...

February 2017

$990.00


Concentrates in Greece

Concentrates in Greece

Unilever Hellas invested in powder concentrates in 2016 to support its Lipton ice tea brand. The company ran price promotions and dropped the retail price of each sachet of its brand to EUR1.00. As a ...

February 2017

$990.00


Coffee in Greece

Coffee in Greece

Following the increase in VAT implemented in summer 2015 from 13% to 23%, another VAT increase took place in 2016, this time by one percentage point. Coffee retail prices, therefore, increased in 2016...

January 2017

$990.00


RTD Coffee in Greece

RTD Coffee in Greece

Following the entry of Starbucks into RTD coffee at the end of the review period, and with domestic specialist coffee shop chain Flocafé following with a launch of RTD coffee, a premiumisation trend s...

February 2017

$990.00


RTD Tea in Greece

RTD Tea in Greece

Despite the decline in sales evidenced during the review period in the context of the recession, companies are heavily investing in RTD tea, which is believed to have very good growth potential in the...

February 2017

$990.00


Better For You Beverages in Greece

Better For You Beverages in Greece

Weight management remains the key trend driving innovation in better for you beverages, with reduced sugar products under the spotlight of development. Consumers in Greece are becoming increasingly fi...

May 2017

$990.00


Fortified/Functional Beverages in Greece

Fortified/Functional Beverages in Greece

Amidst the ongoing recession consumers are cutting back their spending on beverages and this continued to negatively affected retail volume sales of FF beverages in 2016, especially those fortified wi...

May 2017

$990.00


Naturally Healthy Beverages in Greece

Naturally Healthy Beverages in Greece

New launches and the emergence of new product types were observed in NH beverages in 2016. The recent publicity regarding the antioxidant properties of local herb, sideritis, drove developments in RTD...

May 2017

$990.00


Organic Beverages in Greece

Organic Beverages in Greece

Organic beverages remains underdeveloped in Greece, with very few products available. Growth is hindered by limited distribution and the premium prices, which deter consumers from purchasing these pro...

May 2017

$990.00


Sports Drinks in Greece

Sports Drinks in Greece

Sports drinks is a category that lags behind in terms of investment, and as a result, its share of total soft drinks is declining, with sales decreasing at a considerably faster pace than the industry...

February 2017

$990.00


Greece Beer Market Insights Report 2016; In-depth Analysis o

Greece Beer Market Insights Report 2016; In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Beer Market

The Greek beer market continued to be affected by the mounting pressure on political and economic uncertainty. During the first half of the year beer faced heavy losses, especially at the end of June ...

July 2016

$1100.00


Quarterly Beverage Tracker – Third Quarter 2016 Greece

Quarterly Beverage Tracker – Third Quarter 2016 Greece

Greece has generally favorable weather conditions despite increased rainfall. Soft drinks declined compared with Q3-15, driven in particular by heavier losses in iced/RTD coffee drinks, sports drinks,...

December 2016

$1645.00


Quarterly Beverage Tracker Second Quarter 2016: Greece; Comp

Quarterly Beverage Tracker Second Quarter 2016: Greece; Comprehensive Quarterly Analysis of Year on Year Performance for All Commercial Beverages

Soft drinks declined compared with Q2-15, driven in particular by heavier losses in almost all the categories except energy drinks which continued to record growth....

August 2016

$1645.00


Soft Drinks in Greece

Soft Drinks in Greece

Total volume sales of soft drinks declined for one more consecutive year in 2016, driven mostly by the poor performance of sales via the on-trade, whereas volume sales via the retail channel posted a ...

February 2017

$2100.00


Hot Drinks in Greece

Hot Drinks in Greece

Greeks have reduced spending on hot drinks amidst shrinking disposable incomes and the ongoing recession, yet premiumisation trends proliferate. Specifically, it appears that Greek consumers are reduc...

January 2017

$2100.00


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