Market research: Ecuador (page 1 of 3)

A competitively priced comprehensive overview of the key categories in the soft drinks market....

A competitively priced comprehensive overview of the key categories in the soft drinks market....

Hot drinks’ growth rates were lower in 2012 than the review period average. The difference was slight but unambiguous due to stronger consumer demand for soft drinks which are easier to drink because ...

While slower than the review period CAGR, total volume sales recorded positive growth in 2012, despite higher taxes and import restrictions. As companies continued to invest in marketing strategies, s...

Soft drinks had a similar growth rate in 2012 as the CAGR for the overall review period in total volume terms. However, it is interesting that even though the overall volume growth rates did not chang...

At the end of 2011, the way alcoholic drinks were taxed through ICE (tax on special goods) changed; in addition to 75% ad valorem tax, a specific tax per litre was established. In 2012, the specific t...

Greater urbanisation has created crowded cities with long traffic jams, which is why consumers prefer to travel shorter distances. Historically, independent small grocers have had the advantage of bei...

The main trend in 2012 is for consumers to prefer more natural products. This is why powder concentrates like cold teas have been more successful than powder juices. It is important to note that while...

Even if Ecuador has relatively low per capita consumption compared to other countries in Latin America like Colombia and Brazil, coffee is becoming very important at many levels. Coffee is the most po...

In November 2011, ICE (tax on special goods) was augmented by a specific tax, aside from the existing 75% ad valorem tax. In 2012, the specific tax was US$6.00 per litre of pure alcohol for every alco...

The taxation structure was completely changed between November 2011 and mid-2012, as the government tried to increase its control on imports and reduce its trade deficit. Besides a 75% ad valorem tax,...

The tax on special goods (ICE) was increased at the end of 2011; aside from a 75% ad valorem tax, a specific tax per litre was established. The specific tax was US$6.00 per litre of pure alcohol in 20...

Bottled water sales have seen continued growth as Ecuadorian consumers have become more used to purchasing bottled water rather than simply drinking tap water. Ecuadorians in general are more interest...

Carbonates are considered to be beverages that can be highly harmful to health if they are consumed too often. Ecuadorians across all income groups are becoming more aware of preserving their health a...

During 2012, Ecuadorians were more demanding in terms of natural products. This is an ongoing trend that has become stronger and more important in the last few years. This does not mean that consumers...

The strong perception of RTD tea as a very healthy option compared to other beverages (like carbonates or artificial juice drinks) has boosted consumption. The trend of consuming healthier products ha...

Ecuadorians are increasingly demanding products that provide them with effective hydration and energy. As more people are interested in having a healthier lifestyle, they are becoming more active. Thu...

As interest grows in more functional and better-for-you products, other hot drinks have had to make the claim that their hot beverages are healthy. This has been tough because producers from other non...

Overall demand for tea in Ecuador is not very high. However, consumption is increasing as consumers believe tea to have healing properties. Different types of tea are considered to heal minor ailments...

Country Beverage Forecasts provide consumption trends (1999 to 2011 actual, 2012 provisional plus 2013 to 2018 forecasts) for key beverage categories....

Published by Canadean, Ecuador Beverage Forecasts provide consumption trends (2000 to 2012 actuals plus2013 to 2018 forecasts) for key beverage categories. Introduction and Landscape Why was the repo...

A competitively priced comprehensive overview of the Iced/RTD Tea market....

A competitively priced comprehensive overview of the Nectars market. functional products and private label....

A competitively priced comprehensive overview of the Juice market....

A competitively priced comprehensive overview of the Sports Drinks market....

A competitively priced comprehensive overview of the Still Drinks market....

A competitively priced comprehensive overview of the Iced/RTD Coffee market....

A competitively priced comprehensive overview of the Packaged Water market....

A competitively priced comprehensive overview of the Bulk/HOD water market....

A competitively priced comprehensive overview of the Carbonates market....