Bovis AD in Soft Drinks (Bulgaria)
Bovis AD is likely to continue losing share and its position will be increasingly challenged as it was unable to find a suitable strategic investor in order to receive a much needed financial injection. Although all soft drinks producers are affected by the difficult macro economic climate, Bovis AD is particularly prone to the effects of the economic crisis. The company is likely to shed all unnecessary production and marketing expenses and concentrate on defending its shares.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/Vegetable Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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- Get a detailed picture of the Soft Drinks market;
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Table of contentsStrategic Direction
Summary 1 Bovis AD: Key Facts
Summary 2 Bovis AD: Operational Indicators
Summary 3 Bovis AD: Competitive Position 2012 (BBB Group rankings)
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