Bavaria SA in Soft Drinks (Colombia)
Bavaria is the most important company in the beer industry in Colombia. In soft drinks it is the leading company in malt-based carbonates. The company divested itself from the bottled water and fruit/vegetable juice categories, selling its leading brands Brisa to FEMSA and Tutti Frutti to Postobón in 2008 and 2006. Bavaria decided to focus on the manufacturing and distribution of beer and malt-based carbonates as their manufacturing uses the same raw materials and is somehow complimentary.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Asian Speciality Drinks, Bottled Water, Carbonates, Concentrates, Fruit/Vegetable Juice, RTD Coffee, RTD Tea, Sports and Energy Drinks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?
- Get a detailed picture of the Soft Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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Table of contentsStrategic Direction
Summary 1 Bavaria SA: Key Facts
Summary 2 Bavaria SA: Operational Indicators
Summary 3 Bavaria SA: Production Statistics 2012
Summary 4 Bavaria SA: Competitive Position 2012
Related research categories
By company: Grupo Empresarial Bavaria
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