Altia Oyj in Alcoholic Drinks (Finland)
Altia Oyj’s aim is to be the leading alcoholic drinks operator in Finland, offering strong, classic brands such as Koskenkorva. The company operated according to its strategy and vision under the, “Your First Choice Service Company” slogan, reflecting Altia’s objective to put customer and service-orientation, first. The aim is to develop the company from a product-oriented alcoholic beverages house into a service-oriented player.
Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.
Product coverage: Beer, Cider/Perry, RTDs/High-Strength Premixes, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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- Get a detailed picture of the Alcoholic Drinks market;
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Table of contentsStrategic Direction
Summary 1 Altia Oyj: Key Facts
Summary 2 Altia Oyj: Operational Indicators
Summary 3 Altia Oyj: Production Statistics 2011
Summary 4 Altia Oyj: Competitive Position 2012
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