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just the Ten - Quotes of 2013

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With the end of the year looming, just-drinks is running a series of 'Top Tens of the Year' in the run-up to Christmas. Here are just-drinks' ten favourite quotes in 2013.

10: “It's an unfortunate situation for a brand that traces its roots back to 1874, but the harsh reality for Brown-Forman's Southern Comfort is that what once occupied a sparsely-populated liqueur category today finds itself jostling for position among the slew of flavoured vodkas and other ready-to-pour spirits” - Andy Morton

9: “For energy drinks producers, 2013 looks set to be another testing year” - James Wilmore

8: “The wine trade is now paying for its inability to force people to pay the going rate when times were good” - Chris Losh

7: “Some of our competitors are clearly bigger than us, but, I think we have the opportunity to be the best” - Bacardi's president & CEO, Ed Shirley

6: “Expansion is definitely on the cards and something we are preparing ourselves for” - Altia Corp CEO Antti Pankakoski. Two weeks later, Pankakoski was released by the company after Altia missed financial targets

5: “Coca-Cola needs to understand that much of Innocent's success stems from the fact that it is not Coca-Cola” - Richard Corbett

4: “I'd like to see brewers look beyond their category for future (M&A) growth. How about AB-InBev snaffling PepsiCo's beverage operations? Or, and here's where I stick my oar in, Diageo making a move for SABMiller?” - Olly Wehring

3: “I was like, to be perfectly honest with you, what the hell happened?” - Jones Soda CEO Jennifer Cue on the state of the company that she returned to in 2011

2: “If there's one lesson (from Patrick Ricard) that will always be part of me, it's the French words 'Le bonne sense'. Fundamentally, it's about being down-to-earth and making the right decisions based on very simple things. That's one of the key points that I'll remember from him” - Alexandre Ricard, Pernod Ricard's deputy CEO & COO

1: “Foster’s had this business for 13 years and in my recollection I can’t remember ever getting the US right. You have cleaned the business out now, why not just sell it? You can't get this business right, why be there?” - Merrill Lynch analyst David Errington, talking to Treasury Wine Estates' then-CEO, David Dearie after the company announced a US$145m stock writedown in the US

For the full series of Top Tens of 2013, click here.

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