Management Briefing

BRIEFING: just-drinks’ review of 2008

Most popular

Should Pernod dump wine, bunk up with Brown-Forman

Why Brown-Forman will be one of spirits' winners

Retaliatory tariffs "wild card" for Brown-Forman

Diageo in North America - Focus

MORE

Most certainly the biggest story in the spirits industry, like virtually all other industries, was the economic downturn that struck the world this year. Despite the claims of many spirits companies, that they offer "affordable luxury" with their products, trading down seems to be here to stay for the foreseeable future. For the wine industry, 2008 was not a year of huge deals and seismic shifts in the corporate landscape. Instead, the downturn made its presence felt, accentuating the pressures already affecting businesses all around the world. Whilst in years to come, many observers will look back on 2008 as a watershed for the global brewing industry. After an already sustained period of consolidation, the trend appeared to reach its zenith this year, with what could safely be termed a 'mega-consolidation'. And in looking for issues which have dominated the soft drinks pages over the last year, one need really go no further than, yes, you've guessed it, the state of the global economy. Review the year that was, with just-drinks' top contributors, sector by sector.


Related Content

The Executive Summary - just-drinks Confidence Survey 2017, Part I

The Executive Summary - just-drinks Confidence Survey 2017, Part I...

The wine category in 2017 - just-drinks' Review of the Year, Part III - FREE TO ACCESS

The wine category in 2017 - just-drinks' Review of the Year, Part III - FREE TO ACCESS...

FREE TO READ - What just-drinks said about the spirits category - The review of 2017

FREE TO READ - What just-drinks said about the spirits category - The review of 2017...

FREE TO READ - The biggest interviews of the year - just-drinks' review of 2018

FREE TO READ - The biggest interviews of the year - just-drinks' review of 2018...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?