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"We have never seen anything like this level of enthusiasm for American whiskey" - Interview, Heaven Hill Brands president Max Shapira

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Later this year, US spirits firm Heaven Hill Brands will see both a new Bourbon and a new vodka production facility become operational. Yesterday, just-drinks sat down with Heaven Hill president Max Shapira at Vinexpo in Bordeaux to talk about family ownership, the Bourbon boom and the company's investment in vodka.


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