Market research
Late last month, Gilles Bogaert, the recently-appointed managing director of finance - CFO, if you will - for Pernod Ricard came to the UK to look over the company's most recent set of figures. While in the country, Olly Wehring took the opportunity to grill Bogaert about the last six months for Pernod, how the downturn has affected the company, and what Pernod would do if - when? - the bargains come knocking.
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