Interview

"Our mistake was we tried to be a functional beverage firm" - Interview, Kevin Klock, CEO of Talking Rain - Part II

Most popular

Should Campari Group be renamed Aperol Group?

just-drinks speaks to A-B InBev CEO Carlos Brito

Campari Group's Aperol Q3 bonanza - Comment

just-drinks' M&A database - Oct 18

MORE

Talking Rain hit the big time with the success of Sparkling Ice. Growth for the sparkling flavoured water brand started in 2010, but Talking Rain had been around for more than two decades before then. In the second part of his just-drinks interview, CEO Kevin Klock talks about the lessons his company learned before its overnight success and how they informed his views on functional beverages. He also reveals which NBA superstar he invited to meet staff and the problems of competing for talent in an area dominated by global tech firms.


Related Content

Talking Rain CEO Kevin Klock makes surprise exit

Talking Rain CEO Kevin Klock makes surprise exit...

Sparkling Ice owner Talking Rain Beverage Co silent on lawsuit against former CEO

Sparkling Ice owner Talking Rain Beverage Co silent on lawsuit against former CEO...

"A chunk of their hide is a good-sized business" - Interview, Kevin Klock, CEO of Talking Rain - Par...

"How do we make Bacardi relevant to Millennial consumers?" - Interview, Bacardi CEO-in-waiting Mahes...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?