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The Vodka Category - Everything you need to know

As part of our Spirits Essentials series, just-drinks and The IWSR present a comprehensive guide to the vodka category. Sourced from the joi...

just the Facts – The Power 100 2015

Earlier today (10 June), brand valuation consultancy Intangible Business released the results of its latest survey of the world's wine and s...


Olly Wehring | 2 Jun 2014

Earlier today (2 June), brand valuation consultancy Intangible Business released the results of its latest survey of the world's wine and spirits brands. Here's a look at 'The Power 100', along with the methodology used to draw up the list.


Olly Wehring | 24 May 2013

Earlier this week, brand valuation consultancy Intangible Business released the results of its latest survey of the world's spirits brands. Here's a look at the top ten, along with the methodology used to draw up 'The Power 100'.


Starting this month, Tom Vierhile from Datamonitor takes a look at the world of new product development. First up, Tom casts an eye at the more outre spirits launches of the last few months.


January may be the time to look forward to the coming year but few in the drinks industry will be eyeing the coming year with relish. However, given the pessimistic tone of virtually every market and economic forecast, it is hard to imagine 2009 being any worse than is being predicted. Olly Wehring offers his view of what’s in store for the drinks market.

Latest News

Olly Wehring | 11 Jul 2017

Pernod Ricard has announced an executive switch in the UK that sees the marketing director for the country move to a global role within Chivas Brothers.


Olly Wehring | 20 Jul 2015

Pernod Ricard has announced the departure of the managing director of its Asia Travel Retail division, Con Constandis.


James Wilmore | 1 Aug 2013

The UK division of Pernod Ricard has revealed a batch of brands it is planning to roll out in the country in the lead-up to Christmas, including a premium brandy and its value vodka offering Oddka.


Olly Wehring | 24 Oct 2012

Pernod Ricard's Wyborowa Oddka


Olly Wehring | 25 Jul 2012

Pernod Ricard is set to roll out a redesigned bottle for its Wyborowa vodka brand.


Olly Wehring | 4 Aug 2011

Pernod Ricard has confirmed a change of managing director at its Havana Club International JV, amid a raft of executive changes.


Pernod Ricard has confirmed the creation of a premium wines business division, while the drinks giant's managing director for distribution is to step down.


Pernod Ricard is looking to boost sales of potato vodka brand Luksusowa in the US after signing a distribution deal with WJ Deutsch & Sons.


Pernod Ricard has announced a series of executive management changes across its business, all effective from 1 July.


Pernod Ricard has confirmed a raft of executive appointments, following changes announced last month at its China business.


Global drinks force Pernod Ricard has announced the UK launch of its super-premium vodka brand Wyborowa Exquisite.

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