The Patrón Spirits Company

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Latest Interviews

Just the Answer - Patrón Spirits Company 20 Mar 2007

Dean Best

Riding the twin waves of a booming premium spirits market and growth in Tequila, The Patrón Spirits Company has made great strides in a short space of time. In this month's Just the Answer interview, Dean Best speaks with the company’s COO John McDonnell, and Mike Hill, vice president, Europe, Africa and the Middle East, about the company’s rapid progress and premium ethos.

Latest News

Patron teams with Khalil Fattal & Fils in Lebanon 21 Apr 2009 editorial team

The Patrón Spirits Company has secured distribution for its spirits portfolio in Lebanon.

Patrón continues to grow in duty-free 3 Mar 2009

Joe Bates

The Patrón Spirits Company has said that duty-free sales of Patrón Tequila are showing double-digit growth this year, despite falling passenger traffic at many international airports.

US: Patrón Spirits Company signs up to DISCUS 7 Nov 2008 editorial team

Patrón Spirits Company has joined the Distilled Spirits Council (DISCUS), in the US.

Patrón Tequila signs Aer Rianta airport deal 27 Oct 2008 editorial team

The Patrón Spirits Company has finalised a partnership with Aer Rianta to list Patrón at Moscow airports Domodedovo, Sheremetyevo, and Vnukovo, and St Petersburg’s Pulkovo airport.

Bacardi reviews global advertising 11 Aug 2008 editorial team

Bacardi Global Brands has launched a wide-ranging review of its advertising strategy.

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