The Edrington Group

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CEO switch sees Igor Boyadjian head up The Macallan for Edrington

7 Mar 2019

Edrington's MD for Asia Pacific & India has been unveiled as the next head of the group's single malt Scotch whisky flagship, The Macallan.

Where are all the female CEOs? Ask again in 2029 - Comment

29 Jan 2019

Last year saw a raft of CEOs from global drinks firms announce their intentions to either move on or retire. As the stories unfolded, it became clear that those of us hoping for more female leaders in the industry would potentially have to wait another ten years.

Why consumers are demanding more experiential marketing activations - Consumer Trends

17 Jan 2019

Flicking through a magazine over the festive break, I happened across an article that was simultaneously fascinating and depressing. Instagram-worthy museums, where people go to take selfies in front of eye-popping exhibits, or whilst floating in ball pools, are apparently taking off in America. What this highlights is how consumers want to place themselves in the centre of the story whilst having fun.

Edrington offloads The Glenturret Scotch distillery and brand

21 Dec 2018

Edrington has closed the year with the divestment of its Glenturret Scotch whisky distillery and brand, with Swiss wine group Art & Terroir marking its entry into the Scotch segment.

The spirits category in 2018 - just-drinks' Review of the Year, Part III - FREE TO ACCESS

19 Dec 2018

As the year draws to a close, just-drinks takes a look back at the stories that have made the headlines across the global drinks industry over the last 12 months. Here, deputy editor Lucy Britner picks out the highs and lows for the spirits category.

Ian Curle - the quiet CEO who dragged Edrington into the 21st Century - Comment

12 Dec 2018

2018 is the year a CEO exodus ripped through the spirits industry. Constellation's Rob Sands, Beam Suntory's Matt Shattock and Brown-Forman's Paul Varga all gave notice of their departures.

Edrington CEO Ian Curle to step down next year

7 Dec 2018

Edrington CEO Ian Curle is to retire next year after 15 years in the post.

FREE TO READ - just-drinks' Mergers & Acquisitions database - November 2018

3 Dec 2018

Here, just-drinks consolidates the M&A activity in the global drinks industry during November, a month that saw the Cutty Sark Scotch brand get a(nother) new owner and Diageo sell off a raft of spirits brands to Sazerac.

Why spirits marketing risks losing sight of the actual spirit - Comment

22 Nov 2018

As marketing activity becomes more digitally-focussed, visually-orientated and 'Instagrammable', are spirits companies losing sight of the importance of simply delivering a tasting experience? Neil Ridley warns that some brand owners run the risk of losing the plot.

The Macallan makes global ad debut for Edrington - video

19 Nov 2018

Edrington has released the first global advertising campaign for its single malt Scotch whisky, The Macallan.

Edrington names Igor Boyadjian as Asia-Pacific chief

25 Sep 2018

Edrington has appointed the head of its Global Travel Retail operations to the role of Asia-Pacific MD, in an executive shake-up at the spirits group.

Edrington's Highland Park 50 Year Old - Product Launch

19 Sep 2018

Edrington has rolled out a 50-year-old Highland Park in a new limited release.

Edrington's The Glenrothes Soleo Collection - Product Launch

7 Sep 2018

Edrington has unveiled a six-strong range for the Glenrothes single malt Scotch brand.

Quintessential Brands targets US growth with ex-Heineken hire, Steve Ward

6 Sep 2018

Quintessential Brands Group has recruited a former Edrington and Heineken employee to head up one of its sales departments in the US.

Edrington enters American whiskey with Wyoming Whiskey stake purchase

6 Sep 2018

Edrington has confirmed to just-drinks that it has acquired a minority stake in US craft distiller Wyoming Whiskey, in what the UK-based company describes as a "strategic partnership".

Edrington to run The Macallan Manor tour for US consumers

29 Aug 2018

Edrington has announced a US tour of a consumer-facing "immersive event" for its single malt Scotch whisky brand, The Macallan.

Edrington's The Macallan Masters of Photography: Magnum Edition - Product Launch

17 Aug 2018

Edrington has released the seventh iteration in The Macallan's 'Master of Photography' series, partnering with multiple photographers this time rather than just one.

Edrington's Highland Park Valknut - Product Launch

30 Jul 2018

Edrington has launched the second in a series of limited, 'special editions' from its Highland Park single malt.

Edrington lines up GTR-exclusive Highland Park range

23 Jul 2018

Edrington has launched a range of whiskies under its Highland Park brand, specifically for the Global Travel Retail market.

Who will buy Cutty Sark and Glenturret from Edrington? - Comment

17 Jul 2018

The opportunity to acquire an established, well-known Scotch whisky brand doesn't come along very often. So, you'll forgive our brown spirits commentator, Neil Ridley for being a bit excited right now.

Edrington unveils virtual tour to drum up distillery interest

11 Jul 2018

Edrington-owned single malt whisky The Macallan is aiming to spread awareness about its new GBP140m (US$186m) distillery with a new "virtual tour" of the plant.

Edrington fiscal-2018 sales rise despite "challenging" blended Scotch market - results

22 Jun 2018

Edrington has reported a 7% lift in sales from its latest fiscal full-year, driven by the group's premium spirits portfolio including single malt Scotch The Macallan.

Edrington puts Cutty Sark, Glenturret Scotch whiskies up for sale

22 Jun 2018

Edrington is looking to offload its Cutty Sark and Glenturret Scotch whiskies, as the group looks to focus on its core premium spirits range.

Edrington’s The Macallan 72 Year Old in Lalique The Genesis Decanter - Product Launch

1 Jun 2018

Edrington-owned single malt Scotch whisky The Macallan has unveiled its oldest release to date.

Why The Macallan 2.0 is the ultimate challenge to its Scotch whisky rivals - Comment

22 May 2018

The opening this week of The Macallan's newly-"reimagined" Scotch whisky distillery by Edrington is a defining moment in the category, believes Neil Ridley. So, what is the knock-on effect for the rest of the Scotch industry?

Edrington raises curtain on The Macallan distillery - video

22 May 2018

Edrington has officially opened the new distillery for its The Macallan single malt Scotch whisky brand, with the project costing GBP40m (US$54m) more than initially stated.

Edrington rationalises The Macallan stable as full range gets packaging refresh

26 Mar 2018

Edrington is set to update the packaging across its The Macallan portfolio, with the single malt Scotch whisky's full range also getting a revamp.

Maxxium UK rebranded as Edrington-Beam Suntory UK Distribution

7 Mar 2018

Maxxium UK, the distribution arm of Edrington and Beam Suntory, has been renamed to better reflect its surviving members.

William Grant & Sons readies marketing head for EMEA

20 Dec 2017

William Grant & Sons has appointed Gary Keogh as the marketing director for its recently-created Europe, Middle East & Africa reporting region.

Edrington's Highland Park Full Volume - Product Launch - video

31 Oct 2017

Edrington has rolled out a new Highland Park iteration to the US market. 

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