The Coca-Cola Company

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Bar Nøne launch proves Coca-Cola is faster

This week has seen yet another launch in the adult soft drinks category. Another company keen to target moderation trends with a cocktail-st...

What's coming up in soft drinks in 2019?

Over the coming weeks, just-drinks' category commentators will share with us their thoughts on how 2019 will shape their respective sectors....


Olly Wehring | 8 Jan 2019

The appointment of another senior executive form the Coca-Cola system to the team at Bodyarmor serves as a clear indicator of the planned direction of travel for the US sports drinks brand.


Ben Cooper | 17 Dec 2018

The past year has seen significant change in the soft drinks and water sectors, precipitated by that immutable force - necessity. A look back over the past 12 months reveals how environmental and health concerns are shaping company strategy, investment decisions and new product development.


Ben Cooper | 29 Nov 2018

Faced with relentless campaigning and mounting public concern about plastic pollution, soft drinks companies have no choice but to act to mitigate the environmental impact of their packaging. As new research is published underlining the increasing importance of sustainable packaging to consumers, Ben Cooper assesses the soft drinks sector's engagement with a recently-launched global initiative on plastic use.


Ian Shackleton | 28 Nov 2018

Ian Shackleton is about to put the lid on his 2018, but not before, in his guise as just-drinks' resident analyst, he ponders the investor view of Anheuser-Busch InBev, Diageo and his tip at the start of this year, C&C Group.

Latest Interviews

Ben Cooper | 30 Sep 2016

In achieving its goal to replenish water equivalent to its 2015 sales volumes "back to nature and communities", Coca-Cola gave itself a compelling sustainability story to tell consumers. Greg Koch, senior director of Global Water Stewardship at Coca-Cola, spoke with Ben Cooper about what "replenishment" means, and why getting the minutiae of the methodology right is so important.


Olly Wehring | 10 Jul 2014

Late last month, editor Olly Wehring spoke with Dr Mehmood Khan, chief scientific officer at PepsiCo. In part one of this interview, Khan discusses the changing role of Research & Development in recent years, and where R&D sits in the company's armoury for growth.

Latest News

Lucy Britner | 16 Jan 2019

The Coca-Cola Co has added two new flavours to its Diet Coke line-up, as it looks to continue the momentum started by the brand's relaunch last year.


Andy Morton | 15 Jan 2019

The Coca-Cola Co is targetting consumers looking for alternatives to alcohol with the launch of alcohol-free adult sparkling drinks.


Andy Morton | 3 Jan 2019

The head of The Coca-Cola Co’s emerging brands unit, Scott Uzzell, is to leave the company for the top job at footwear manufacturer Converse.


Andy Morton | 3 Jan 2019

The Coca-Cola Co has confirmed a final price of US$4.9bn for Costa Coffee as it completes the purchase of the UK-based coffee house chain it agreed last year.


Andy Morton | 2 Jan 2019

The Coca-Cola Co has invested in Dirty Lemon owner Iris Nova, a direct-to-consumer beverage company that uses text messages to sell its products.


Andy Morton | 14 Dec 2018

The Coca-Cola Co is stepping up efforts behind so-called "enhanced recycling" in a bid to make higher-grade plastic out of recycled waste.


Andy Morton | 13 Dec 2018

Bodyarmor, the sports drinks brand The Coca-Cola Co bought a majority stake in this year, has appointed a Coca-Cola executive to lead the business.


Andy Morton | 13 Dec 2018

The Coca-Cola Co's North American team has "graduated" some of its newest brands out of an incubator unit and into the mainstream Coca-Cola system.


Andy Morton | 11 Dec 2018

The US is on the verge of signing off a new bill to legalise industrial hemp that could see The Coca-Cola Co and PepsiCo target the CDB category, an analyst has said.


Lucy Britner | 10 Dec 2018

The Coca-Cola Co has announced a partnership with US driving range and entertainment company Topgolf.


Andy Morton | 6 Dec 2018

Former Coca-Cola Co CEO Muhtar Kent is to leave the company in April, handing over his current role of chairman to James Quincey.


Lucy Britner | 4 Dec 2018

The Coca-Cola Co will miss its target date for the divestment of a controlling stake in Coca-Cola Beverages Africa.


Lucy Britner | 4 Dec 2018

Coca-Cola Beverages Africa has confirmed the internal promotion of Jacques Vermeulen to the role of CEO.


Lucy Britner | 29 Nov 2018

Coca-Cola Co has lined up a range of gift bottles for the holiday season, as it looks to encourage consumers to give away Coca-Cola as a holiday present.


Andy Morton | 20 Nov 2018

The Coca-Cola Co is looking to use technological innovations such as facial recognition on its US soda dispensers, to increasingly side-step Google and Nielsen in the search for better consumer data.


Lucy Britner | 8 Nov 2018

The CEO of Monster Beverage Corp has highlighted a disagreement between his company and The Coca-Cola Co over the latter's plan to introduce a brace of new energy variants.


Olly Wehring | 8 Nov 2018

The buy-in of stock prior to a price increase has helped Monster Beverage Corp enjoy another bumper quarter, although the final three months of 2018 could see the company's rate of growth slow.


Andy Morton | 6 Nov 2018

The American Beverage Association has defended its members after a New York Times article revealed the amount of funding The Coca-Cola Co and PepsiCo are giving to anti-grocery tax ads.


Andy Morton | 30 Oct 2018

The Coca-Cola Co is unlikely to make as many acquisitions in future quarters as it did in the previous one, its CEO has said, but remains on the look out for bolt-on deals.


Olly Wehring | 30 Oct 2018

The Coca-Cola Co is looking to capitalise on the consumer trend for "more enhanced hydration options", as innovations helped boost third-quarter sales.


Andy Morton | 26 Oct 2018

The Coca-Cola Co is to build a US$300m facility in Hanoi, according to the Vietnamese Government.


Andy Morton | 18 Oct 2018

The Coca-Cola Co has named a new president & chief operating officer as part of a number of key management changes - including the departure of its CFO.

Latest blogs

Andy Morton | 8 Jun 2016

In yet one more sign that The Coca-Cola Co is losing its lustre, the soft drinks maker has, for the first time, fallen out of the top ten of a 'world's biggest brands' ranking.


Andy Morton | 25 Feb 2016

The Coca-Cola Co is smarting after an EU court setback in its attempt to trademark a new bottle design.

Company research

Carbonates in Macedonia

Carbonates in Macedonia

Younger generations and health-conscious consumers in particular increasingly opted for healthier soft drinks such as bottled water, 100% juice, RTD tea and sports drinks. Despite manufacturers’ effor...

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Soft Drinks in Macedonia

Soft Drinks in Macedonia

Soft drinks achieved solid retail volume and current retail value growth in 2017, in line with the overall economic growth of the country. Despite the recent political crisis, Macedonia’s economy main...

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Soft Drinks in Morocco

Soft Drinks in Morocco

There is an increasingly educated consumer base in Morocco, following growing social media penetration, giving consumers access to product composition and information about the importance of healthy n...

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