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In late-July, Diageo released its full-year results for fiscal-2018. The group saw its sales in the 12 months to the end of June rise by 5% in organic terms on the year-prior. Here, just-drinks picks through Diageo's performance over the past five years for the trends set to affect the group, specifically, and the global spirits category, more broadly.

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Scanning just-drink's NPD section would suggest a new gin brand is launched every day. The segment is the place to be and everyone knows it. Except, it would seem, the Americans among us. Richard Woodard delves deeper into a market that is not performing for gin like pretty much everywhere else is.

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In late-January, Diageo announced results for the first half of its fiscal-2018. Here, just-drinks takes a closer look at the group's sales performance by region in the six months to the end of December. All figures are on an organic basis.

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This month, our former beverage analyst Ian Shackleton considers how best to grow your top-line, considers that the next round of results will throw up and looks at how his stock picks have performed so far.

In our first Just the Answer interview of 2007, Dean Best spoke with Nick Blacknell, brand director for Beefeater at Pernod Ricard subsidiary Chivas Brothers, about the company’s ambitious re-launch of the established gin brand it acquired as part of the Allied takeover in 2005.

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As the largest drinks company in the world and owner of many of the best known and biggest selling spirits brands on the planet, Diageo has an unmatched international profile. In an exclusive interview, Diageo's chief executive, Paul Walsh, talks to Olly Wehring about the company's current performance across a range of markets and his outlook for the future.

Diageo has added another variant to its Tanqueray gin brand's range.

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Diageo has released a Seville orange gin under its Tanqueray brand. Tanqueray Flor de Sevilla, which is orange in colour, is described as having "tangerine notes and hints of juniper and coriander". 

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Diageo has unearthed the Malacca version of its Tanqueray gin brand, relaunching the variant on a permanent basis in two markets and the Global Travel Retail channel.

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Diageo has redesigned the Rangpur extension of its Tanqueray gin brand as it looks to expand distribution of the iteration into new markets.

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Diageo has launched its first pre-mixed gin & tonic featuring the Tanqueray brand.

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Diageo has secured the services of rapper and actor Snoop Dogg for a US marketing campaign for its Tanqueray gin brand.

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Here's a look at what was happening on this day in...

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Tanqueray Bloomsbury gin was inspired by a recipe created by Charles Tanqueray's son, Charles Waugh Tanqueray.

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Diageo has unveiled an updated bottle design for the No. Ten extension of its Tanqueray gin brand.

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Diageo's commercial director for Global Travel and Middle East (GTME) is to retire after 36 years with the company.

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Diageo has dismissed a media report suggesting that it is moving the bottling of the Johnnie Walker Scotch whisky brand from Scotland to England.

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Diageo has highlighted slowing growth in two important emerging markets in its third quarter, but sales in the year-to-date remain in line with expectations.

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Diageo has clarified claims by UK trade union Unite that the drinks giant is not “paying what it is due” in tax in the country.

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Diageo has launched an online shopping portal, allowing it to sell direct to UK customers for the first time.

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Diageo's Gordon's Crisp Cucumber gin

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Diageo’s Tanqueray Malacca

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Diageo has confirmed that its vodka marketing director for Western Europe, Simon Breckon, has left the company, after less than year in the role.

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UK microdistiller Sipsmith is seeking to develop and capitalise on the niche market for super-premium gin in China.

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The top ten stories published on just-drinks this week:

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Diageo has launched a global promotional campaign for its Tanqueray London Dry gin brand.

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Diageo aims to double the size of its business in the Middle East within the next five years by selling more premium drinks in travel retail at the region's key airports.

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Diageo is to group marketing for its global spirits brands into two new categories as it looks to adapt faster to demand from customers and consumers.