Smirnoff

Beverage industry company news

Subscribe via RSSWhat is RSS?

Latest News

Product Launch - US: Diageo's Smirnoff Signature Screwdriver, Smirnoff Ice Tropical Fruit

9 Feb 2012

Diageo's Smirnoff Signature Screwdriver, Smirnoff Ice Tropical Fruit

just The Preview - Diageo H1 and Q2

7 Feb 2012

Diageo is set to release its H1 and Q2 results on Thursday (9 February). Below, we take a look at the highs and lows for the company in the three months to the end of December.

Comment - US Spirits to Show More Momentum for 2011

24 Jan 2012

We have yet to see the official figures on the US spirits market in 2011, but the signs suggest that renewed momentum in premium has been maintained.

US: Diageo shifting vodka focus to high-end

18 Nov 2011

Diageo has cut its focus on its lower priced vodka brands in the US, as it ramps up attention for the premium-and-above vodkas in its portfolio.

Comment - Spirits - Russian Vodka Needs its Own Red October

15 Nov 2011

A new generation of Russian vodka brands is struggling to get its voice heard, the moneyed Russian Standard aside. Richard Woodard thinks some collective bargaining might do the trick.

Product Launch - US: Diageo's Smirnoff Whipped Cream, Fluffed Marshmallow

10 Nov 2011

Diageo's Smirnoff Whipped Cream, Fluffed Marshmallow

Product Launch – EUROPE: Diageo's Smirnoff Mojito

31 Oct 2011

Product Launch – EUROPE: Diageo's Smirnoff Mojito

just On Call - Diageo "turning the corner" in Europe

28 Oct 2011

Diageo hopes to improve its sales performance in Europe this year by shifting more resources to fast-growth eastern markets and selling more super-premium spirits in western countries.

US: Remy Cointreau appoints CMO in US

27 Oct 2011

Rémy Cointreau has appointed Mark Breene as senior vice president and chief marketing officer of its US business.

UK: Diageo plays down vote on executive pay

21 Oct 2011

Diageo has said that it will bear in mind shareholder concerns over the company's executive pay plans, following a vote at its annual general meeting.

Comment - Pernod Ricard vs Diageo: Q1

20 Oct 2011

Pernod Ricard looks to have taken a narrow lead over Diageo in the first quarter of the two rivals' fiscal year, but there is still a lot left to play for.

GLOBAL: Diageo bolstered by Q1 sales rise

19 Oct 2011

Diageo narrowly beat its own guidance on net sales for the first quarter of its fiscal year, with all business regions reporting growth.

Research in Focus - 'The World’s Top Performing Spirits Brands' from The IWSR/just-drinks

19 Oct 2011

A new report incorporating the IWSR's spirits rankings and a just-drinks readership survey confirms Johnnie Walker’s status as the undisputed global brand leader in the spirits sector but also has some positive findings for brands such as Jack Daniel’s, Absolut and Captain Morgan.

The Wehring Interview - Diageo Asia Pacific president, Gilbert Ghostine - Part I

18 Oct 2011

This month, just-drinks returns to its two-part extended format for The Wehring Interview. Earlier this month, I enjoyed an hour in the company of Diageo's Asia Pacific president, Gilbert Ghostine. I say enjoyed; I wasn't at my best to start.

GLOBAL: Diageo, Pernod Ricard dominate list of world's top performing brands

17 Oct 2011

Diageo and Pernod Ricard have dominated an inaugural list of the world's top performing spirits brands.

UK: Diageo gives pre-mix stable push in UK

13 Oct 2011

The UK arm of Diageo has launched a consumer campaign for its pre-mix range in the country.

TRAVEL RETAIL: Diageo to launch city-themed Smirnoff bottles

4 Oct 2011

Diageo has lined up four limited edition bottlings for Smirnoff, highlighting the vodka brand's nightlife-related global consumer campaign.

The Future for Drinks - Part III: Emerging Markets Develop Expensive Tastes

29 Sep 2011

The penultimate part of this month's management briefing considers the emerging markets, and the position they will take in the future of our industry.

Product Launch - TRAVEL RETAIL: Diageo's Smirnoff Gold Collection

22 Sep 2011

Diageo's Smirnoff Gold Collection

GLOBAL: Diageo, Facebook team up in multi-million dollar deal

19 Sep 2011

Diageo has announced a multi-million dollar marketing tie-up with Facebook, with a particular focus on emerging markets in Southeast Asia and Brazil.

UK: Britvic appoints ex-Diageo executive to MD role

19 Sep 2011

Ex-Diageo executive Simon Litherland is to join Britvic in the newly-created role of UK managing director.

Product Launch - UK: Diageo's Vanilla Smirnoff

16 Sep 2011

Diageo's Vanilla Smirnoff

INDIA: Diageo silent on Indian whisk(e)y move

7 Sep 2011

Diageo has declined to comment on a report out of India that says the drinks giant will re-enter the market for domestically-produced whisk(e)y in order to boost scale in the country.

Comment - Diageo versus Pernod Ricard

2 Sep 2011

Diageo and Pernod Ricard have both produced spirited full-year results, so is there anything to choose between them?

just On Call - Interview: Diageo CEO Paul Walsh upbeat, cautious on Jim Beam

25 Aug 2011

Diageo's CEO has indicated to just-drinks that the group is unlikely to make an immediate move for Beam Global drinks brands once the US firm becomes a standalone spirits player.

GLOBAL: Market toasts Diageo on solid FY

25 Aug 2011

Diageo is bullish on sales and profits growth over the medium-term, after seeing emerging markets help to insulate the Smirnoff distiller from troubles in Europe in its most recent fiscal year.

TURKEY: Diageo completes Mey Icki purchase

24 Aug 2011

Diageo has succeeded in gaining a strong foothold in Turkey's emerging spirits market by completing a deal to acquire Mey Içki for US$2.1bn.

VIETNAM: Diageo raises stake in Hanoi Liquor Joint Stock Co

24 Aug 2011

Diageo has agreed deals to raise its stake in Vietnam's Hanoi Liquor Joint Stock Co to 30%, as part of its strategy to expand in fast-growing spirits markets.

GLOBAL: Diageo sees Smirnoff, Johnnie Walker shine in brand list - research

19 Aug 2011

Diageo is toasting the release of The IWSR’s Top 50 International Spirits Brands list, holding on to the top spot and boasting the largest grower in the top ten.

UK: Diageo distillery reopens after acid spill

17 Aug 2011

Diageo has restarted operations at its Cameronbridge distillery in Scotland, following an acid spill at the site.

1

...

6

8

10

...

16



Forgot your password?