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Insight - Campari profits boosted by lower ad spend, expects H2 lift

6 Aug 2009

Campari has seen first half profits boosted by lower spend on advertising and promotion, following a drop in media rates in several key markets.

INDIA: Diageo quiet on India wine withdrawal claims

20 Jul 2009

Diageo has refused to comment on local reports claiming that it is reducing its presence in the Indian wine market.

JAPAN: Diageo realigns Japan distribution between Kirin, Moet Hennessy

13 Jul 2009

Diageo has followed its formation of a joint venture in Japan with a realignment of its distribution in the country.

GLOBAL: Diageo launches Smirnoff campaign

13 Jul 2009

Diageo has launched a promotion campaign for Smirnoff vodka in key markets, focusing on social networks such as Twitter and Facebook.

UK: Diageo cuts ties with Johnnie Walker past

2 Jul 2009

Diageo's plan to chop more than 10% of its workforce in Scotland marks the end of an era for the drinks giant's Johnnie Walker whisky brand.

In the Spotlight - Diageo Stirrings in Ireland

19 Jun 2009

Drinks giant Diageo acquired the remaining stake in US premium cocktail mixer group Stirrings on Tuesday (16 June), just a day before announcing plans to cut more than 100 jobs in Ireland as part of a restructuring programme. Michelle Russell looks at the bigger picture behind both moves.

UK: CCE and Diageo team up for off-trade drive

18 Jun 2009

Coca-Cola Enterprises (CCE) has teamed up with Diageo UK to launch a “multi-million pound” marketing campaign to drive spirit-mixer sales in the off-trade.

UK: Diageo launches Smirnoff flavoured vodkas

17 Jun 2009

Diageo Great Britain is to launch a GBP3.65m marketing campaign to support the UK launch of Smirnoff flavoured vodkas.

Research - Special additions could make sense for majors

22 May 2009

Spirits such as soju and cachaça may be less well known than vodka and whisky, but according to a new report from IWSR and just-drinks, could offer considerable benefits to multinationals, both in underpinning distribution in emerging markets and establishing new international categories.

GLOBAL: Safety of big brands leads the way in 2009 - research

11 May 2009

The global drinks consumer is heading for “safety” when it comes to drinks brands, according to a recent report.

EUR: Diageo readies European roll-out for pre-mix

30 Apr 2009

Diageo has confirmed to just-drinks that it plans to expand its pre-mix offering across northern Europe.

just the answer – Diageo

30 Apr 2009

As owner of some of the world’s most successful alcohol brands, Diageo clearly recognises the importance of innovation. Olly Wehring spoke with Syl Saller, global innovations director at Diageo, about its brand innovation strategy and the role innovation can play in battling the recession.

US: Diageo to expand US cocktail bottling site

23 Apr 2009

Diageo has lined up a further multi-million dollar investment in one of its bottling facilities in the US.

Focus - Innovation mantra more than just bluster

16 Apr 2009

It is easy for companies to say they are continuing to innovate in spite of the recession. But, Ben Cooper writes, the latest IRI New Product Pacesetters Report suggests branded goods manufacturers are walking the walk in terms of new product development, and taking a creative approach to fighting the downturn.

JAPAN: Diageo signs JV deal with Kirin

6 Apr 2009

Diageo is to form a joint venture with Kirin Holdings in Japan.

KENYA: Diageo confirms job cuts at East African Breweries

2 Apr 2009

East African Breweries (EABL) has confirmed that it will cut “several” jobs within the company in the coming weeks.

Focus - Alcohol industry still faces online headache

31 Mar 2009

New guidelines have just been introduced by the European Forum for Responsible Drinking (EFRD) regarding online media. However, while the guidelines enhance the self-regulatory framework of the spirits industry, Ben Cooper writes, they do nothing to address the problems created by user-generated material.

AUSTRALIA: Senate to debate RTD drinks tax

10 Mar 2009

Australia's 70% take hike on ready-to-drink alcoholic beverages, or 'alcopops', hangs in the balance as the country's Senate prepares for a key vote on the issue.

Comment - BrewDog heads rise of small brewers

4 Mar 2009

Scottish microbrewer BrewDog has emerged unscathed from a lengthy battle with the drinks industry's self-regulatory body to buck bad times for the UK beer market.

UK: Diageo GB rolls out Smirnoff variants

3 Mar 2009

Diageo GB is planning a national launch for a number of flavoured Smirnoff vodkas that the company has trialled in Bristol in the last six months.

AUS: Senate rebellion may scupper RTD drinks tax

26 Feb 2009

A 70% tax hike on ready-to-drink alcoholic beverages in Australia is on a knife-edge as the government faces widespread rebellion in the country's Senate.

AUS: Roxon to close RTD drinks tax loophole

25 Feb 2009

Australia's tax hike on ready-to-drink alcoholic beverages will be expanded to close a loophole allegedly allowing drinks companies to escape payments, the country's government has said ahead of a crucial vote in the Senate.

The just-drinks interview - Absolut Vodka CEO

24 Feb 2009

To say that Ketil Eriksen had to hit the ground running when he became CEO of Absolut six months ago would be an understatement. Overseeing a massive reorganisation and dealing with the effects of the economic downturn, notably in the all-important US market, has made for a busy time. He spoke with Michelle Russell about the challenges of his first six months, and those to come.

UK: BrewDog hires UK sales boss, enters pubs

19 Feb 2009

Scottish brewer BrewDog is to expand into the UK on-trade and has hired a UK sales manager to oversee the move.

UK: Diageo mulls job cuts, still eyes acquisitions

12 Feb 2009

Drinks giant Diageo is considering cutting jobs as part of a cost savings programme designed to save up to GBP100m (US$142m) annually.

Focus - The US spirits market: The state of the union

3 Feb 2009

A raft of recent reports looking at the US spirits market have suggested that, while times are tough in the country, they could be a whole lot worse. Chris Mercer takes a closer look at the numbers to see how bad it is, and how bad it's going to get.

just the round-up - The week in drinks

23 Jan 2009

The top ten stories published on just-drinks this week:

AUS: Diageo bats away Smirnoff Platinum attack

19 Jan 2009

Diageo has countered an attack by Australia's Health Minister on the company's Smirnoff Platinum RTD brand.

US: Recession hits spirits market growth

12 Jan 2009

Economic woes in the US have begun to erode growth on the country's spirits market, hitting volumes at Pernod Ricard and Diageo, new figures show.

UK: Diageo readies UK film promotional push for 2009

23 Dec 2008

Diageo has lined up a sponsorship slot in the UK with satellite television channel Film4.








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