Pernod Ricard

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Corporate Social Responsibility activations around the world - The IARD Digest - September 2020

18 Sep 2020

Once a month, the drinks industry-funded International Alliance for Responsible Drinking, which covers alcohol policies worldwide, reviews some of the alcohol industry's recent CSR activities. Here's a look at what's been going on in recent weeks.

Pernod Ricard eyes China store expansion as Martell boutique debuts in Shenzhen

18 Sep 2020

Pernod Ricard has said the inaugural boutique outlet for Cognac brand Martell, in Chinese border city Shenzhen, will be a model for other retail projects around the world.

Pernod Ricard Performance Trends 2016-2020 - results data

17 Sep 2020

Earlier this month, Pernod Ricard reported a 9.5% fall in sales from the 12 months to the end of June 2020. The decline was slightly sharper than rival Diageo, which saw its top-line slide 8% over the same period. Here, just-drinks considers the group's performance in fiscal-2020 and over the preceding four years.

Pernod Ricard to scale up Absolut paper bottles "as soon as possible"

9 Sep 2020

Pernod Ricard is looking to accelerate its distribution of new paper bottles, which are set for consumer trials before the end of the year.

Pernod Ricard's Ballantine’s 7 Bourbon Finish blended Scotch whisky - Product Launch

9 Sep 2020

Pernod Ricard's Chivas Brothers Scotch whisky division has made use of last year's production rules change to produce a seven-year-old iteration of its Ballantine's blended Scotch finished in Bourbon barrels.

Beam Suntory's On The Rocks purchase opens door to non-alc - Interview, CEO Albert Baladi

4 Sep 2020

For the CEO of one of the world's biggest spirits companies, Albert Baladi, has a lot of positive things to say about non-alcoholic cocktails.

Absolut boss Anna Malmhake bids farewell to Pernod Ricard

4 Sep 2020

The head of Pernod Ricard's Absolut vodka division has left the group, just-drinks has learned.

Pernod Ricard recruits former PepsiCo executive in North America

4 Sep 2020

Pernod Ricard has completed its search for a chief commercial officer in North America, with former PepsiCo executive John Barrett set to move across this month.

Fourth-quarter slump undoes healthy H1 for Pernod Ricard in fiscal-2020 - results data

2 Sep 2020

Pernod Ricard has followed the wider trend of delivering slight growth in the first half of its fiscal-2020 before the coronavirus pandemic ravaged performance in H2.

Pernod Ricard brings The Glenlivet Caribbean Reserve to the UK

2 Sep 2020

Pernod Ricard has given a UK launch to the first Glenlivet Scotch whisky expression to be finished in rum barrels. 

Pernod Ricard unveils first wine portfolio director in the UK

2 Sep 2020

Pernod Ricard has appointed Lucy Bearman to a new leadership position created to spearhead the company's wine portfolio in the UK.

Why brewers should look to add distilling to their armoury - comment

27 Aug 2020

Category commentator Stephen Beaumont returns with his monthly fix of all things beer. Here Stephen considers the opportunity - and challenge - facing brewers who are thinking of entering the spirits arena.

Will Diageo earn its gin wings with Aviation? - comment

25 Aug 2020

As the dust starts to settle on Diageo's announced acquisition of Davos Brands and its Aviation American Gin flagship, spirits commentator Richard Woodard surveys the wider gin category and sees Diageo playing catch-up. Will the move for Aviation plug Diageo's gin gap?

How the second quarter has played out, how the on-premise has been performing and how South Africa has stepped back from the brink - The just-drinks Analyst

18 Aug 2020

In his latest report from the investment front-line, just-drinks in-house analyst, Ian Shackleton, reviews second-quarter performances, bemoans the troubled return after lockdown of the on-premise channel and cheers his recent predictions in South Africa.

Why RTDs could spur the next wave of growth for whisky - comment

13 Aug 2020

The ready-to-drink category has emerged as the unlikely hero of the drinks world. Whisky - particularly Scotch - has been slow to capitalise on the trend, but a wealth of planned NPD could offer a lifeline for a segment that has famously struggled to connect with a younger audience. Category commentator Amy Hopkins investigates.

Pernod Ricard eyes Gen Z with Malibu dance campaign

5 Aug 2020

The UK division of Pernod Ricard has kicked off a marketing campaign for Malibu targeting Gen Zs.

Alcohol industry split on social media ad pause

3 Aug 2020

Global alcohol producers have divereged on whether to continue a social media advertising pause started last month after a row about hate speech.

Pernod Ricard creates UK experiential marketing post

3 Aug 2020

The UK division of Pernod Ricard has promoted Estelle Martin into the newly-created role of head of experiential & consumer activation.

Pernod Ricard dials down profits warning for fiscal-2020

23 Jul 2020

Pernod Ricard has further revised its profits forecast for the year to the end of June, with the bottom-line expected to have been less damaged by the coronavirus pandemic than previously thought.

Pernod Ricard to reopen Scotch whisky visitor centres

21 Jul 2020

Pernod Ricard's Chivas Brothers Scotch whisky unit is to reopen The Glenlivet, Aberlour, Scapa and Strathisla distillery visitor centres with coronavirus safety measures.

Corporate Social Responsibility activations around the world - The IARD Digest - July 2020

20 Jul 2020

Once a month, the drinks industry-funded International Alliance for Responsible Drinking, which covers alcohol policies worldwide, reviews some of the alcohol industry's recent CSR activities. Here's a look at what's been going on in recent weeks.

Pernod Ricard signs deal with Casa Lumbre for Ojo de Tigre mezcal

17 Jul 2020

Pernod Ricard has bolstered its presence in the mezcal category, securing a tie-up with Casa Lumbre Group's Ojo de Tigre brand.

"COVID has accelerated many categories and RTDs is one of them" - just-drinks speaks to Rima Sawaya, senior brand manager for Pernod Ricard's Kahlua

16 Jul 2020

just-drinks speaks to Kahlua senior brand manager Rima Sawaya about where Pernod Ricard is taking the brand in the COVID era, as well as the hard seltzer effect on spirits and the odds of seeing a non-alcoholic Kahlua RTD.

Pernod Ricard's Kahlua Nitro Cold Brew RTD - Product Launch

16 Jul 2020

Pernod Ricard has launched another Kalhua RTD canned cocktail as the company continues to bolster its ready-to-drink premium spirit portfolio.

How COVID has driven at-home indulgence - consumer trends

14 Jul 2020

The coronavirus pandemic has had a seismic effect on the shaping of consumers' drinking habits. This month, Lucy Britner takes a closer look at the rise of at-home indulgence.

Diageo, Pepsico, Unilever ready plastic-free bottle for 2021

13 Jul 2020

Diageo has teamed up with PepsiCo and Unilever on a rival project to Carlsberg, The Coca-Cola Co and Pernod Ricard's to scale up the roll-out of paper-based bottles.

Cocktail Courier unveils 12-serve margarita 'Party Can'

9 Jul 2020

A US cocktail delivery service has launched a resealable 'Party Can' that contains 12 RTD cocktail serves.

Pernod Ricard adds reporting app to anti-hate speech activation

2 Jul 2020

Pernod Ricard has joined the raft of beverage companies in temporarily withdrawing its marketing spend from social media platforms in the US, bolstering the move with the creation of a crowdsourced app to highlight hate speech.

Diageo echoes Pernod Ricard with carbon-free distillery pledge

30 Jun 2020

Diageo has followed Pernod Ricard in pledging to open its first carbon-neutral distillery.

Pernod Ricard goes global with Beefeater marketing campaign - video

29 Jun 2020

Pernod Ricard is sticking with London cues in the latest marketing campaign for its Beefeater gin brand.





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