Pernod Ricard

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Latest Insights

What will be Pernod Ricard's priorities?

As part of just-drinks' deep-dive into the trends that have driven Pernod Ricard's performance over the past five years, news & insights edi...

Where will the future take Tequila & mezcal?

The long-term success story for Tequila looks set to continue in the years ahead, but there are challenges looming. Clouds on the horizon in...


Nigel Huddleston | 8 Jan 2019

In late-August, Pernod Ricard released its full-year results for fiscal-2018. The group saw its sales in the 12 months to the end of June rise by 6% in organic terms on the year prior. Here, just-drinks picks through Pernod's performance over the past five years for the trends set to affect the group, specifically, and the global spirits category, more broadly.


Andy Morton | 8 Jan 2019

September was a big month for spirits and the combat sport known as mixed-martial arts, or MMA. The Ultimate Fighting Championship (UFC), the biggest promoter in MMA, signed its first vodka partnership, with Nemiroff. A few days later Heaven Hill Brands came onboard with UFC through a partnership for its Blackheart Premium Spiced Rum.


The IARD editorial team | 21 Dec 2018

Once a month, the drinks industry-funded International Alliance for Responsible Drinking, which covers alcohol policies worldwide, looks at what's going on in-market to promote a more responsible role for alcohol in society.


Lucy Britner | 20 Dec 2018

In just-drinks' spirits review of 2018, we looked back at the year just passed. But, what is in store for 2019? We take a look into our crystal ball to predict the biggest news and trends for the year ahead.

Latest Interviews

Lucy Britner | 17 Jul 2018

Earlier this month, Pernod Ricard's former MD of finance, Gilles Bogaert, moved to head up the group's Europe, Middle East & Africa and Latin America division. just-drinks sat down with Bogaert at the company's Capital Markets Day in China to talk about the job transition, the future of M&A and how data has changed the business.


Andy Morton | 12 Jul 2018

It has been 25 years since Pernod Ricard created a joint-venture with the Cuban Government to bring the Havana Club rum brand to international markets. Last month, just-drinks visited Havana to speak to the two men who currently spearhead the JV,  Havana Club International CEO Christian Barré and Juan Gonzalez, the head of Pernod's partner, Cuba's Cuba Ron Corp. In the first of a two-part series, news & insights editor Andy Morton sat down with Barré, a former Spain and Mexico CEO for Pernod, to discuss the African rum market, the potential opportunity in the US  and why negotiating with the Cuban Government is like dealing with European supermarkets.

Latest News

Olly Wehring | 17 Jan 2019

Replacing plastic packaging with more environmentally-friendly alternatives will not solve the global plastic crisis, an international engineering firm has warned.


Olly Wehring | 15 Jan 2019

Pernod Ricard has confirmed the sale of a raft of wine assets in Argentina to Chile’s VSPT Wine Group.


Andy Morton | 9 Jan 2019

Pernod Ricard has said its overhauled Jameson bottle has a new base that makes it more "memorable" for batenders to hold.


Olly Wehring | 18 Dec 2018

Pernod Ricard has bought into African e-commerce company Jumia in a move designed to improve the group's distribution across the continent.


Andy Morton | 13 Dec 2018

Pernod Ricard has launched a limited-time 21-year-old Ballantine's into Travel Retail that has strong flavours of spiced herbs.


Lucy Britner | 12 Dec 2018

Pernod Ricard has defended its financial record after an activist investor called for the company to sharpen up or continue to lose out to its competitors.


Andy Morton | 6 Dec 2018

Pernod Ricard has delayed the launch of its Opn home cocktail maker until the first half of next year.


Andy Morton | 3 Dec 2018

Pernod Ricard has partnered with a US mail-order cocktail kit firm to help consumers mix their own Jameson cocktails.


Lucy Britner | 14 Nov 2018

Pernod Ricard's Irish Distillers unit has released a single pot still whiskey under the Spot brand.


Andy Morton | 29 Oct 2018

Pernod Ricard has teamed up with seven leading cocktail bars, including three in Mexico, to give away free Havana Club cocktails in a new marketing drive.


Olly Wehring | 26 Oct 2018

Patrick Venning is set to vacate the role of global marketing director for several Scotch whisky brands at Pernod Ricard's Chivas Brothers unit, barely a year after assuming the role.


Andy Morton | 22 Oct 2018

Pernod has released another high-end Travel Retail exclusive expression for its Chivas Scotch whisky brand.


Lucy Britner | 22 Oct 2018

Pernod Ricard has lined up ten single cask whiskies from its The Glenlivet distillery.


Olly Wehring | 18 Oct 2018

Pernod Ricard is expecting a healthy first half of its fiscal-2019, with a double-digit lift in sales from its international brands in Q1 setting the scene.


Olly Wehring | 15 Oct 2018

Pernod Ricard has lined up a near-US$175m spend on its Irish whiskey production operations as the group tries to keep up with global demand for its Jameson brand.


Richard Woodard | 9 Oct 2018

Pernod Ricard has unveiled a "living lab" tech hub for its Malibu and Kahlúa brands designed to showcase exploration of new technologies such as augmented reality and NFC.


Lucy Britner | 8 Oct 2018

Pernod Ricard's Chivas Brothers unit has announced a collaboration between its Ballantine's blended Scotch whisky brand and street artist Felipe Pantone.


Olly Wehring | 5 Oct 2018

Pernod Ricard's Irish Distilllers division is about to launch this year's expression under the Midleton Very Rare Irish whiskey brand name.


Olly Wehring | 4 Oct 2018

Pernod Ricard is set to run a longer-term global consumer marketing push for Chivas, highlighting the Scotch brand's blended positioning.


Olly Wehring | 3 Oct 2018

Pernod Ricard has unveiled the latest expression in the annual Distiller’s Cut series from its Monkey 47 German gin brand.


Lucy Britner | 1 Oct 2018

Pernod Ricard has lined up the oldest expression yet from its Chivas blended Scotch whisky, as part of the brand's tie-up with English football club Manchester United.


Andy Morton | 25 Sep 2018

Remy Cointreau's focus on the higher-end of the spirits category will result in a pace of growth to outpace its bigger rivals over the next five years, an analyst has forecast.

Latest blogs

Andy Morton | 17 Feb 2016

At a media breakfast in London, Pernod Ricard CEO Alex Ricard gave an interesting response to a question he's no doubt asked a lot.


Andy Morton | 22 Oct 2015

just-drinks is in Cannes this week at the Tax Free World Association show. Here's the second part of Andy Morton's blog, which will keep you up-to-date at one of the most important dates in the Travel Retail calendar.

Company research

Pernod Ricard SA (RI) - Financial and Strategic SWOT Analysis Review

Pernod Ricard SA (RI) - Financial and Strategic SWOT Analysi

Pernod Ricard SA (Pernod Ricard) is an alcoholic beverage company that produces and sells spirits, beer and wine products. The company offers products Aniseed Products, Bitters, Brandy, Champagne, Cog...

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Pernod Ricard Groupe in Spirits (World)

Pernod Ricard Groupe in Spirits (World)

Pernod Ricard remains the second largest player in spirits globally, and enjoyed success in 2017 for some key brands, especially Jameson’s, which continues to lead Irish Whiskey. Acquisitions in Tequi...

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Country Profile: Spirits in Malaysia

Country Profile: Spirits in Malaysia

The Malaysian spirits sector is led by the whiskey category in value terms, while the gin & genever category is expected to register the fastest value growth during 2017-2022. Hypermarkets & supermark...

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