Pernod Ricard

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Why is Pernod still in the wine category?

It's a question that has been asked a thousand times. But, Chris Losh is nothing if not persistent, especially at a time when other multi-ca...

Martell growth turns Pernod attention to Chivas

In yesterday's fiscal-2017 results announcement, Pernod Ricard CEO Alex Ricard highlighted a return to growth for the group in China - somet...


Olly Wehring | 31 Aug 2017

In late-August, Pernod Ricard posted results for its fiscal-2017. Sales in the 12 months to the end of June increased by almost 4% year-on-year, as operating profits rose by just over 3%. Here, just-drinks breaks down the wine and spirits group's figures for the period by brand and by region.


Lucy Britner | 30 Aug 2017

On Thursday, Pernod Ricard will release its fourth-quarter and full-year results for fiscal-2017. Here, just-drinks takes a closer look at the group's highlights during the final quarter of its fiscal year, the three months to the end of June.


Ian Shackleton | 18 Aug 2017

This month, former beverage analyst Ian Shackleton takes a long, hard look at marketing spend in the digital world, a better-than-expected results season and the return of green shoots for local spirits.


Lucy Britner | 10 Aug 2017

Sustainability in the on-premise started with outlawing the plastic straw. Now, it is evolving into a much bigger concept, thanks to industry influencers both behind the bar and behind the brands. Lucy Britner looks at how - and why - drinks companies are getting involved in sustainable bartending.

Latest Interviews

Lucy Britner | 28 Sep 2017

In part one of this interview, the VP of Pernod Ricard's House of Tequila unit, Pierre-Aymeric du Cray, explained the importance of 'The Tahona Society' bartender programme to the group's business, as well as brand Altos' place in the company's Tequila portfolio. In part two, we turn our attention to Pernod's Olmeca and Avión Tequila brands, as well as the effect of agave price fluctuations and the company's recently-acquired Del Maguey Mezcal.


Lucy Britner | 26 Sep 2017

Earlier in September, Pernod Ricard hosted the seventh annual The Tahona Society competition - a bartender programme under its Altos Tequila brand. The 2017 session saw 25 bartenders from 17 markets gather in Jalisco, Mexico, along with journalists and bloggers from all over the world. Lucy Britner was there to talk to VP House of Tequila Pierre-Aymeric du Cray.

Latest News

Olly Wehring | 16 Oct 2017

The UK arm of Pernod Ricard has released details of the first single malt expression from its recently-re-opened Glen Keith distillery "at an accessible price".


Lucy Britner | 12 Oct 2017

Pernod Ricard has announced a collaboration between its Absolut vodka brand and singer Rita Ora, in the US market. 


Lucy Britner | 11 Oct 2017

Pernod Ricard has lined up the release of its Altos Tequila brand in the German market. 


Lucy Britner | 5 Oct 2017

Pernod Ricard's Chivas Brothers unit has received planning permission to expand bottling facilities at its Kilmalid site, near Glasgow. 


Olly Wehring | 4 Oct 2017

Pernod Ricard’s Irish Distillers division has come up with an activation that offers consumers the chance to purchase a cask of Irish whiskey, to consume when they see fit.


Olly Wehring | 2 Oct 2017

Pernod Ricard’s Irish Distillers division has created a single pot still Irish whiskey that has been finished in French oak Zinfandel wine casks.


Olly Wehring | 29 Sep 2017

The UK division of Pernod Ricard is bringing a rosé expression of its Jacob’s Creek brand to the market.


Lucy Britner | 29 Sep 2017

Pernod Ricard's Canadian affiliate, Corby Spirit & Wine has postponed the closing date of its winery purchase. 


Olly Wehring | 26 Sep 2017

Pernod Ricard has lined up three new single malt Scotch whiskies under its Ballantine’s blended malt brand.


Olly Wehring | 22 Sep 2017

Pernod Ricard’s Chivas Brothers division has announced the launch of a global marketing activation for its The Glenlivet single malt Scotch whisky brand.


Olly Wehring | 12 Sep 2017

Champagne house Bollinger has named Charles-Armand de Belenet as its new general manager, the appointment taking effect earlier this month.


Olly Wehring | 11 Sep 2017

The International Alliance for Responsible Drinking has released its fourth annual Producers’ Commitments progress report.


Lucy Britner | 8 Sep 2017

Bacardi and Diageo have been weighing the impact of Hurricane Irma, as the storm moves on through the Caribbean, towards Florida.


Olly Wehring | 5 Sep 2017

Pernod Ricard has expressed concern at the need to improve its group price/mix balance, after five of its six largest international brands posted negatives in the latest fiscal year.


Olly Wehring | 5 Sep 2017

Pernod Ricard has created a stand-alone unit for most of its gin brands, as the group looks to capitalise on the spirits segment’s current growth curve.


Lucy Britner | 5 Sep 2017

Pernod Ricard's localised vodka unit, Our/Vodka, has lined up the launch of its infusion kits to the UK market.


Lucy Britner | 1 Sep 2017

Pernod Ricard will look to increase spend on its Absolut vodka brand in the US on-premise, according to the group's MD of finance & operations, as it looks to counter under-performance in the channel.


Lucy Britner | 1 Sep 2017

Texas craft distillery Rebecca Creek has appointed a former Pernod Ricard executive to the newly-created role of COO.


Olly Wehring | 31 Aug 2017

Pernod Ricard has reported a near-4% lift in full-year sales for fiscal-2017, with the US driving the growth at the top-line.


Lucy Britner | 30 Aug 2017

Pernod Ricard's Canadian affiliate, Corby Spirit & Wine has agreed to purchase Ontario's Foreign Affair Winery. 


Olly Wehring | 25 Aug 2017

India's Supreme Court has tempered the terms of the ban on alcohol sales in proximity to the country's highways, according to local reports.


Sean Clinton | 22 Aug 2017

Pernod Ricard has launched a Floyd Mayweather Jr edition of its Tequila Avión brand in the US as it joins the marketing buzz around this weekend's so-called 'Fight of the Century'.

Latest blogs

Andy Morton | 17 Feb 2016

At a media breakfast in London, Pernod Ricard CEO Alex Ricard gave an interesting response to a question he's no doubt asked a lot.


Andy Morton | 22 Oct 2015

just-drinks is in Cannes this week at the Tax Free World Association show. Here's the second part of Andy Morton's blog, which will keep you up-to-date at one of the most important dates in the Travel Retail calendar.

Company research

Pernod Ricard SA - Mergers & Acquisitions (M&A), Partnerships & Alliances and Investment Report

Pernod Ricard SA - Mergers & Acquisitions (M&A), Partnership

Marketline's Pernod Ricard SA Mergers & Acquisitions (M&A), Partnerships & Alliances and Investments report includes business description, detailed reports on mergers and acquisitions (M&A), divestmen...

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Pernod Ricard Deutschland GmbH in Alcoholic Drinks (Germany)

Pernod Ricard Deutschland GmbH in Alcoholic Drinks (Germany)

The leading spirits player in Germany, Pernod Ricard will continue to focus on premiumisation, innovation and extension of its broad product portfolio in order to generate added value. Given German co...

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Pernod Ricard Denmark A/S in Alcoholic Drinks (Denmark)

Pernod Ricard Denmark A/S in Alcoholic Drinks (Denmark)

Pernod Ricard Denmark will seek growth through premiumisation. The company stated the positive performance it posted in 2016 was due to heavy investment and successful leveraging of its brand portfoli...

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