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Pernod Ricard creates UK experiential marketing post

3 Aug 2020

The UK division of Pernod Ricard has promoted Estelle Martin into the newly-created role of head of experiential & consumer activation.

"COVID has accelerated many categories and RTDs is one of them" - just-drinks speaks to Rima Sawaya, senior brand manager for Pernod Ricard's Kahlua

16 Jul 2020

just-drinks speaks to Kahlua senior brand manager Rima Sawaya about where Pernod Ricard is taking the brand in the COVID era, as well as the hard seltzer effect on spirits and the odds of seeing a non-alcoholic Kahlua RTD.

Pernod Ricard's Kahlua Nitro Cold Brew RTD - Product Launch

16 Jul 2020

Pernod Ricard has launched another Kalhua RTD canned cocktail as the company continues to bolster its ready-to-drink premium spirit portfolio.

The spirits category in 2019 - just-drinks' Review of the Year, Part IV - FREE TO ACCESS

23 Dec 2019

As the year draws to a close, just-drinks takes a look back at the stories that have made the headlines across the global drinks industry over the last 12 months. Here, editor Olly Wehring picks out the highs and lows for the spirits category in 2019 in just-drinks' two-part review.

How did Pernod Ricard perform in Q1 fiscal-2020? - results data - just-drinks comments

17 Oct 2019

Pernod Ricard has reported a slight lift in its latest three-month sales, with Asia struggling against a tough comparison.

Pernod Ricard rounds off gin team with new Beefeater brand chief

16 Oct 2019

Pernod Ricard has recruited internally for the next global brand director of its Beefeater gin brand.

Pernod Ricard Performance Trends 2015-2019 - results data

9 Oct 2019

In late-August, Pernod Ricard released its full-year results for fiscal-2019. The group saw its sales in the 12 months to the end of June rise by 6% in organic terms on the year prior. Here, just-drinks picks through Pernod's performance over the past five years for the trends set to affect the group, specifically, and the global spirits category, more broadly.

Pernod Ricard’s Kahlúa Espresso Martini RTD - Product Launch

30 Aug 2018

Pernod Ricard’s has lined up the roll-out of a pre-mixed espresso Martini that features its Kahlua coffee-based liqueur.

Pernod Ricard's Kahlua Chili Chocolate - Product Launch

27 Sep 2016

Pernod Ricard's US unit has announced the latest permanent addition to its Kahlua portfolio. Chili Chocolate is said to blend rich chocolate with hot chili. 

Pernod Ricard updates on US changes

12 May 2016

Pernod Ricard has announced further details of the new structure of its operations in the US, a market that the group considers key to its medium-term goals.

Pernod Ricard shuffles Absolut, Brazil & Asia pack

14 Oct 2015

Pernod Ricard has made several changes to its global marketing team as part of its "internal promotion and mobility policy".

Focus - Pernod Ricard's YTD Performance by Region

23 Apr 2015

Pernod Ricard yesterday announced a 6% rise in sales in the nine months to the end of March. Here's a look at the performance of the company's 14 major spirits and Champagne brands in the year-to-date, as well as a rundown of the top-line figures by region:

Product Launch - Pernod Ricard's Kahlua Salted Caramel

3 Mar 2015

Pernod Ricard is set to release a limited edition flavoured extension to its Kahlua rum and coffee liqueur brand in the US.

just a While Ago - On 4 November in...

4 Nov 2014

Here's a look at what was happening on this day in...

US: Pernod Ricard recruits Jeff Bridges for Kahlua push - video

3 Sep 2014

Pernod Ricard has employed the services of actor Jeff Bridges in a short film to help revive sales of its liqueur brand Kahlúa.

just the Facts – The Power 100 2014

2 Jun 2014

Earlier today (2 June), brand valuation consultancy Intangible Business released the results of its latest survey of the world's wine and spirits brands. Here's a look at 'The Power 100', along with the methodology used to draw up the list.

Product Launch - US: Pernod Ricard's Kahlua Pumpkin Spice

31 Jul 2013

Pernod Ricard's Kahlua Pumpkin Spice

US: William Grant & Sons appoints new US chief

16 Apr 2013

William Grant & Sons has promoted one of its senior executives to the role of managing director and president of its US division.

Product Launch - US: Pernod Ricard's Kahlua Midnight

13 Nov 2012

Pernod Ricard's Kahlua Midnight

Product Launch - US: Pernod Ricard's Kahlua Gingerbread

8 Oct 2012

Pernod Ricard's Kahlua Gingerbread

GLOBAL: Pernod Ricard readies Wyborowa relaunch

25 Jul 2012

Pernod Ricard is set to roll out a redesigned bottle for its Wyborowa vodka brand.

Product Launch - US: Pernod Ricard's Kahlua Iced Coffee

12 Jul 2012

Pernod Ricard's Kahlua Iced Coffee

Product Launch – US: Pernod Ricard's Hiram Walker Whipped Cream Imitation Liqueur

11 Apr 2012

Pernod Ricard's Hiram Walker Whipped Cream Imitation Liqueur

UK: Pernod Ricard appoints UK spirits marketing director

19 Jan 2012

Pernod Ricard has promoted Patrick Venning to the post of spirits marketing director at its UK arm.

GLOBAL: Andrew Nash returns to William Grant & Sons from Pernod Ricard

21 Nov 2011

William Grant & Sons has confirmed a change of category director for its Scotch whisky portfolio.

SWEDEN: Jonas Tåhlin becomes marketing VP at Absolut

10 Nov 2011

Pernod Ricard has confirmed the appointment of a new VP for global marketing at The Absolut Company.

November 2010 Management Briefing - Niche Spirits - Part III

18 Nov 2010

The final part of this month's management briefing on niche spirits goes local, looking at how smaller, regional, spirits offer growth potential.

Comment - Pernod Ricard full of brown spirits

2 Sep 2010

Pernod Ricard may have disappointed the market, but, in Jameson and Martell, the drinks giant has found two brands that have expanded its reach and made a mockery of weak consumer confidence.

Product Launch – US: Pernod Ricard’s Kahlúa Spiced Holiday Nog

25 Sep 2009

Kahlúa Spiced Holiday Nog from Pernod Ricard USA

FRANCE/ITALY: Pernod Ricard sells Tia Maria to Illva Saronno

27 Jul 2009

Pernod Ricard has continued its divestment programme with the sell-off of its Tia Maria liqueur brand to Illva Saronno.


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