Johnnie Walker

Beverage industry company news

Subscribe via RSSWhat is RSS?

Latest News

Diageo targets Cardhu, Clynelish distilleries in Scotch tourism spend

8 Apr 2019

Diageo has revealed further details behind its plans to invest in tourism opportunities in Scotland.

Why white spirits should follow brown and play the 'brand home' card - Comment

26 Mar 2019

While many brown spirits brand owners have made hay from creating 'homes' for their brands, the white spirits category may be missing a trick. Richard Woodard explains.

International Women's Day in the drinks industry - Focus

8 Mar 2019

Today, 8 March, is International Women's Day. Here, just-drinks takes a look at what drinks companies are doing to mark the occasion and champion women in our industry.

From cannabis to carbs - Ten innovation trends for 2019 - focus

21 Feb 2019

Earlier this month, GlobalData presented on what it believes will be the 'Ten Innovation Trends to Watch in 2019'. Here, just-drinks outlines the trends to watch for the drinks industry.

Diageo secures Edinburgh location for Johnnie Walker tourist site

12 Feb 2019

Diageo has confirmed further details on the proposed visitor centre for Johnnie Walker in Scotland.

Game of Thrones "biggest cultural collaboration" in Johnnie Walker history - Diageo CEO

5 Feb 2019

The head of Diageo has hailed the success of the ongoing partnership between the group's Johnnie Walker blended Scotch whisky brand and HBO series Game of Thrones.

How has Diageo performed in H1 fiscal-2019? - results data

31 Jan 2019

Diageo has reported a 7.5% rise in group sales for the six months to the end of December, but warned that beneficial phasings during the period would result in lower growth in the current six months.

Diageo's The Jane Walker by Johnnie Walker to back Women's March

17 Jan 2019

Diageo will use the Jane Walker version of its Johnnie Walker blended Scotch brand, along with the Striding Woman image, to support a march in Washington DC this weekend.

Ghost Tequila fills advisory panel with high-profile spirits industry names

21 Dec 2018

Tequila producer Ghost Tequila has appointed three spirits industry veterans to its advisory board, including a former Beam Suntory Americas president and an ex-Diageo North America CMO.

Johnnie Walker, Smirnoff, M&A plans and seltzer success – Diageo in North America - Focus

18 Dec 2018

Last week, the head of Diageo's operations in North America, Deirdre Mahlan, hosted a conference call with analysts to update them on the company's performance in the region. Here, just-drinks picks out the top topics from the call.

Why spirits marketing risks losing sight of the actual spirit - Comment

22 Nov 2018

As marketing activity becomes more digitally-focussed, visually-orientated and 'Instagrammable', are spirits companies losing sight of the importance of simply delivering a tasting experience? Neil Ridley warns that some brand owners run the risk of losing the plot.

Diageo Performance Trends 2014-2018 - results data

19 Nov 2018

In late-July, Diageo released its full-year results for fiscal-2018. The group saw its sales in the 12 months to the end of June rise by 5% in organic terms on the year-prior. Here, just-drinks picks through Diageo's performance over the past five years for the trends set to affect the group, specifically, and the global spirits category, more broadly.

What will be Diageo's priorities for the years ahead? - Analysis

19 Nov 2018

As part of just-drinks' deep-dive into the trends that have driven Diageo's performance over the last five years, Richard Woodard considers the areas that will be priorities for the group in the coming years.

Why spirits brands lists warn that the Chinese are coming - Comment

6 Nov 2018

This month, our white spirits commentator has been looking at lists. Lots and lots of lists. His findings, from a spirits perspective, suggest we should keep one eye on China's baijiu producers - and not merely for competitive purposes.

Diageo's John Walker & Sons Private Collection - 28 Year Old Midnight Blend - Product Launch

1 Nov 2018

Diageo has released the fifth and final edition in the John Walker & Sons Private Collection - 28 Year Old Midnight Blend.

Diageo builds "immersive" Johnnie Walker store in Madrid

10 Oct 2018

Diageo-owned Scotch whisky brand Johnnie Walker is opening a new retail store in central Madrid next month, offering whisky sales and a range of "immersive" experiences.

Are spirits brand owners driving Global Travel Retail customers to distraction? - Comment

23 Aug 2018

With the Global Travel Retail channel becoming such an important testing ground for new innovative expressions, have brown spirits brand owners found the perfect launch pad for NPD, or are they slowly but surely confusing consumers with mixed messages? Neil Ridley checks in for a nose around.

Diageo's Johnnie Walker Blue Label Ghost and Rare Port Ellen - Product Launch

30 Jul 2018

Diageo has released the second in a series of special edition Johnnie Walker Blue Label whiskies.

Diageo ramps up Johnnie Walker heritage focus with short film - video

11 Jul 2018

Diageo has launched a new promotional video designed to offer people a behind-the-scenes look at the heritage and making of its leading blended Scotch whisky brand, Johnnie Walker.

Diageo's Johnnie Walker Black Label Triple Cask Edition - Product Launch

12 Jun 2018

Diageo is adding a limited-edition expression of Johnnie Walker to its Global Travel Retail operations.

Diageo tests Johnnie Walker personalisation delivery service

14 May 2018

Diageo is piloting a new whisky website for its Johnnie Walker brand that allows consumers to buy a personalised bottle to match their own flavour preferences.

Diageo readies Game of Thrones 'White Walker by Johnnie Walker' whisky

11 May 2018

Diageo has confirmed plans to launch a special edition Johnnie Walker whisky in a tie up with HBO series Game of Thrones.

Diageo readies tourism spend, new Johnnie Walker visitor hub despite lack of location

16 Apr 2018

Diageo has lined up a sizeable investment in the Scotch whisky tourism sector, but has admitted it is yet to find a location for a new visitor centre for Johnnie Walker.

Maintaining consumer trust in the social media age - Comment

10 Apr 2018

Consumers are suffering a "crisis of trust" when it comes to corporate entities, according to recent research. Spirits commentator Richard Woodard looks at how Diageo is faring with consumers, at a time when social media makes it all too easy to offend them.

The story of NFC - How near-field communication technology is changing alcohol marketing - Focus

27 Mar 2018

In 2014, Diageo, the world’s biggest multi-category spirits producer, sent out a call to the world's growing pool of start-up tech companies. The Johnnie Waker and Smirnoff owner was offering a US$100,000 prize for disruptive innovations that could, as Diageo said at the time, solve no less than "our biggest business challenges".

Diageo to rebrand Johnnie Walker Black Label in Australia amid US$12m marketing push - video

26 Mar 2018

Diageo is to overhaul Johnnie Walker Black Label in Australia as it rolls out a AUD15m (US$11.6m) campaign for the blended Scotch brand.

Diageo unveils new GTR store concept for Johnnie Walker

26 Mar 2018

Diageo is to revamp its Johnnie Walker presence in the Global Travel Retail channel with a new store design.

What's the best way to market spirits brands to female consumers? - Comment

20 Mar 2018

Is gender becoming an all-consuming issue in whisky? just-drinks' brown spirits commentator, Neil Ridley, certainly hopes not.

Diageo readies The Jane Walker edition of Johnnie Walker

26 Feb 2018

Diageo has released details of a limited edition run of Johnnie Walker Black Label in the US under the name The Jane Walker.

Diageo's Half Year fiscal-2018 - results data

25 Jan 2018

In late-January, Diageo announced results for the first half of its fiscal-2018. Here, just-drinks takes a closer look at the group's sales performance by region in the six months to the end of December. All figures are on an organic basis.

2

4

...

12



Forgot your password?