Johnnie Walker

The spirits category in 2019 - just-drinks' Review of the Year, Part IV - FREE TO ACCESS

23 Dec 2019

As the year draws to a close, just-drinks takes a look back at the stories that have made the headlines across the global drinks industry over the last 12 months. Here, editor Olly Wehring picks out the highs and lows for the spirits category in 2019 in just-drinks' two-part review.

Johnnie Walker partners with Mindy Kaling for bottle engraving activation

17 Dec 2019

Diageo has rolled out a festive-themed marketing activation in the US for the Blue Label iteration from its Johnnie Walker blended Scotch brand.

Diageo adds AR tech to Johnnie Walker Game of Thrones whiskies

16 Dec 2019

Diageo has added augmented reality (AR) to its Johnnie Walker Game of Thrones whiskey offerings, as the group looks to boost engagement with consumers.

Diageo eyes video game potential as gamers grow up

11 Dec 2019

Diageo is poised to follow Anheuser-Busch InBev and The Coca-Cola Co into the US video game and e-sports arena, as the average age of gamers rises well above global legal drinking ages.

Accolade Wines poaches from Treasury Wine Estates for new European marketing director

9 Dec 2019

Accolade Wines has unveiled a new European marketing director after the previous appointment left to join Moet Hennessy in South Africa.

Sterling's bounceback puts pressure on Diageo, Pernod Ricard as Jameson is taken to the mat - Analysis

22 Nov 2019

One of the benefits of the Brexit vote, for international drinks companies with operations in the UK, was the subsequent fall in the value of the pound. Overnight, production costs, relative to other currencies, dropped sharply for beverages made in the country.

Diageo joins Scotch whisky chase for new drinkers with global Johnnie Walker push - just-drinks comments

6 Nov 2019

Diageo has joined Pernod Ricard in targeting new Scotch whisky consumers as the company launches its latest Johnnie Walker campaign.

Diageo ends Game of Thrones single malt series with Six Kingdoms launch

5 Nov 2019

Diageo has launched the ninth and final Scotch whisky expression in its Game of Thrones single malt range.

Major spirits brands dodge the US tariff bullet... for now - Analysis

7 Oct 2019

Last week, the US Government announced a list of imported European goods that from 18 October will be subject to extra tariffs. The list, which includes a range of spirits and liqueurs, was expected since the World Trade Organisation sided with the US in a long-running battle with the EU over aeroplane subsidies.

Distillers unite to condemn tariffs as US targets revealed

3 Oct 2019

Trade groups in the US and the EU have attacked a decision to impose a 25% tariff on European spirit drinks.

Diageo Scotland strikes halted after last-gasp agreement

18 Sep 2019

Diageo has averted industrial action at its Scottish production facilities after securing a last-minute deal with trade unions.

Diageo Performance Trends 2015-2019 - results data

29 Aug 2019

In late-July, Diageo released its full-year results for fiscal-2019. The group saw its sales in the 12 months to the end of June rise by 6.1% in organic terms on the year-prior. Here, just-drinks picks through Diageo's performance over the past five years for the trends set to affect the group, specifically, and the global spirits category, more broadly.

Diageo's Johnnie Walker A Song of Ice, A Song of Fire Game of Thrones blended Scotch whiskies - Product Launch

20 Aug 2019

Diageo's Johnnie Walker has returned to its Game of Thrones partnership, launching two more, limited edition iterations based on two 'houses' that appear in the TV fantasy drama.

Why Diageo has work to do to maintain upward trajectory - Analysis

26 Jul 2019

If Diageo's employees are in party mood today, then yesterday's results give them a good enough excuse. The 6.1% rise in full-year sales for fiscal-2019 represents the group's best performance in a decade - just pipping the 6% lift recorded in 2012.

"The US is the one market where we've not seen gin's momentum develop" - Diageo CEO Ivan Menezes talks to just-drinks

25 Jul 2019

Earlier today, Diageo announced its results for the 12 months to the end of June, with mid-single-digit sales increases fast becoming the norm. just-drinks editor Olly Wehring spoke to group CEO Ivan Menezes about the latest figures.

Diageo gets behind "game-changer" highball with global Johnnie Walker campaign

10 Jul 2019

Diageo is to launch a global drive for the whisky highball that includes investment behind Johnnie Walker signature serves.

Kweichow Moutai takes seat among FMCG elite with top 50 entry

8 Jul 2019

Baijiu distiller Kweichow Moutai has muscled its way onto a list of the world's leading FMCG companies after boosting sales by 25% last year.

Diageo's "peak innovation" belies more selective approach to NPD - Focus

3 Jul 2019

Yesterday, Diageo presented some of its newer spirits and beer launches to the media in an innovation showcase at the company's London city centre headquarters. In a wide-ranging presentation, Diageo's global head of innovation, Michael Ward, talked about the importance of recruiting new consumers - and keeping current ones - through the group's product pipeline.

Diageo's Johnnie Walker Black Label Origin Series - Product Launch

1 Jul 2019

Diageo has launched a GTR-exclusive range of Johnnie Walker whiskies that aims to highlight Scotland’s four main whisky producing regions.

Responsible drinking activations around the world - The IARD Digest - June 2019

28 Jun 2019

Once a month, the drinks industry-funded International Alliance for Responsible Drinking, which covers alcohol policies worldwide, reviews some of the industry activities designed to promote a more responsible role for alcohol in society. Here's a look at what's been going on in recent weeks.

Baijiu retains stranglehold on world's most valuable spirits brands list - data

27 Jun 2019

Baijiu dominates the list of the world's most valuable spirits brands, occupying the top four places of the latest top 50 compiled by brand valuation consultancy Brand Finance.

Blended Scotch sales & volumes in UK to fall 4% by 2022 - data

12 Jun 2019

The blended Scotch category will remain under pressure in the UK over the next three years, a new report has said, with sales and volumes expected to decline.

"There's been a big consumer shift in drinks" - just-drinks speaks to Distill Ventures CEO Frank Lampen

23 May 2019

Since coming into being almost six years ago, Distill Ventures has continued to make headlines in the drinks industry. The Diageo-backed incubation project may be best-known for investing in Seedlip, the non-alcoholic spirits brand. The biggest break, however, came late last year, when Diageo brought Belsazr Vermouth on to its books after the German brand was backed by DV in 2014. Earlier this month, Olly Wehring sat down with co-founder & CEO Frank Lampen to find out more about Distill Ventures and its relationship with thelargest premium spirits company in the world.

Diageo takes Game of Thrones Scotch whisky push to Global Travel Retail

29 Apr 2019

Diageo has added a Global Travel Retail strand to its Scotch whisky tie-up with the Game of Thrones television drama.

Diageo to build Johnnie Walker visitors centre on Islay

25 Apr 2019

Diageo's Caol Ila Scotch whisky distillery is to become the Islay brand home for Johnnie Walker, giving the Scotch blend an outpost on one of the whisky world's best-known islands.

Diageo targets Cardhu, Clynelish distilleries in Scotch tourism spend

8 Apr 2019

Diageo has revealed further details behind its plans to invest in tourism opportunities in Scotland.

Why white spirits should follow brown and play the 'brand home' card - Comment

26 Mar 2019

While many brown spirits brand owners have made hay from creating 'homes' for their brands, the white spirits category may be missing a trick. Richard Woodard explains.

International Women's Day in the drinks industry - Focus

8 Mar 2019

Today, 8 March, is International Women's Day. Here, just-drinks takes a look at what drinks companies are doing to mark the occasion and champion women in our industry.

From cannabis to carbs - Ten innovation trends for 2019 - focus

21 Feb 2019

Earlier this month, GlobalData presented on what it believes will be the 'Ten Innovation Trends to Watch in 2019'. Here, just-drinks outlines the trends to watch for the drinks industry.

Diageo secures Edinburgh location for Johnnie Walker tourist site

12 Feb 2019

Diageo has confirmed further details on the proposed visitor centre for Johnnie Walker in Scotland.