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just the Facts – The Power 100 2015

Earlier today (10 June), brand valuation consultancy Intangible Business released the results of its latest survey of the world's wine and s...

Enthusiasm abounds despite Pernod share hit

At the end of Pernod Ricard’s annual Capital Market Day conference this week, whispers around the cocktail bar were that the company's share...


Focus - Pernod's YTD Performance by Region

Andy Morton | 23 Apr 2015

Pernod Ricard yesterday announced a 6% rise in sales in the nine months to the end of March. Here's a look at the performance of the company's 14 major spirits and Champagne brands in the year-to-date, as well as a rundown of the top-line figures by region:


Comment - Will We Understand the Language of Rum?

Richard Woodard | 21 Apr 2015

Gruppo Campari's decision to change the names of several rum brands in its Appleton Estate portfolio suggests that the segment may have stumbled on its own language. Does this mark the end of rum's reliance on the terminology used by Cognac and Scotch whisky? Richard Woodard delves deeper.


Good Times Ahead for the Rum Sector

Ben Cooper | 24 Mar 2015

For a long time seen as something of a poor relation in the spirits world, the rum category is identified as the "next big thing" in the global spirits market in a new IWSR/just-drinks report.


Cuba-US Normalisation: Bacardi, Pernod Winners?

Olly Wehring | 18 Dec 2014

The announcement late yesterday that Cuba and the US have started on the road to normalised relations will be of particular interest to two spirits companies – one evicted from its home by the revolution, the other a co-owner of a rum because of the revolution.

Latest Interviews

Interview - Havana Club MD

James Wilmore | 8 Apr 2015

Being based in the Cuban capital of Havana has its benefits, such as having a swimming pool in front of your office. But, for Jérôme Cottin-Bizonne, head of Havana Club International, the JV between Pernod Ricard and the Cuban government, there's little time to relax as the rum brand gears up for global growth. Here, the 41 year-old executive sits down with just-drinks' deputy editor, James Wilmore.


Interview - Pernod Ricard's deputy CEO & COO

Olly Wehring | 30 May 2013

Earlier this week, just-drinks editor Olly Wehring visited Beijing to cover Pernod Ricard's latest Capital Market Day. While there, Olly spoke to Alexandre Ricard, the company's deputy CEO & COO, in his first interview since it was announced he would become CEO of Pernod in 2015.

Latest News

just the week in - Spirits & Wine

Olly Wehring | 3 Jul 2015

Here's a round-up of this week's highlights in the global spirits & wine categories. We are also running similar round-ups for beer and soft drinks & bottled water.


Pernod Ricard allays Havana Club shortage fears

Andy Morton | 30 Jun 2015

Pernod Ricard has said the company will have enough Havana Club for its core German market even if the US drops an import ban on the rum brand.


Cuba makes Havana Club plea

Keith Nuthall | 22 Jun 2015

The Cuban government has called on the United States to allow the Franco-Cuban Havana Club Holding to sell its product into America, claiming that the import ban continues to breach World Trade Organisation (WTO) rules.


Pernod Ricard on US starting blocks with Havanista

Lucy Britner | 2 Jun 2015

Pernod Ricard is hoping to be the first spirits company to market and sell Cuban rum in the US, should the country lift its trade embargo on Cuba.


Pernod Ricard unveils Havana Club ad campaign

Richard Woodard | 20 Apr 2015

Pernod Ricard has launched a new global push for its Havana Club rum JV, designed to highlight the "passion and unique spirit" of the brand and the Cuban people.


just the week in - Spirits & Wine

Olly Wehring | 10 Apr 2015

Here's a round-up of this week's highlights in the global spirits & wine categories. We are also running similar round-ups for beer and soft drinks & bottled water.


just a While Ago - On 2 April in...

Olly Wehring | 2 Apr 2015

Here's a look at what was happening on this day in...


just a While Ago - On 31 March in...

Olly Wehring | 31 Mar 2015

Here's a look at what was happening on this day in...


just a Look Around - Havana Club Distillery -video

James Wilmore | 5 Mar 2015

Last week, just-drinks was given a tour of Havana Club's San José distillery as part of a five-day trip as guests of the company. Here, Sergio Valdez, Havana Club's export manager, provides the commentary:


Pernod Ricard's Havana Club Union

James Wilmore | 26 Feb 2015

Pernod Ricard has launched a new premium expression of its Havana Club rum brand in collaboration with Cuban cigar producer Cohiba.


just a While Ago - On 12 February in...

Olly Wehring | 12 Feb 2015

Here's a look at what was happening on this day in...


just a While Ago - On 7 January in...

Olly Wehring | 7 Jan 2015

Here's a look at what was happening on this day in...


“Absolutely no question” of Bacardi return to Cuba

Olly Wehring | 3 Nov 2014

The president of Bacardi has reiterated the company's intention to return to its native Cuba once the US embargo of the country is lifted.


Pernod Ricard's The Essence of Cuba flavourings

Andy Morton | 7 Oct 2014

Pernod Ricard has launched a range of four cocktail flavourings for use in Havana Club Añejo 7 Años cocktails.


Pernod Ricard revamps Havana Club 15 bottle

Olly Wehring | 26 Feb 2014

Pernod Ricard is to update the packaging for the 15-year-old expression of its Havana Club brand.


Pernod Ricard details UK strategy makeover

Olly Wehring | 6 Nov 2013

The UK arm of Pernod Ricard is looking to re-focus its strategy, as it aims to cement its position as the second-largest premium spirits company in the country.


Cuba Ron's Ron Cubay, Carta Blanca Extra Viejo

Stuart Todd | 9 Oct 2013

Cuba Ron's Ron Cubay, Carta Blanca Extra Viejo


Pernod Ricard revamps Havana Club Añejo Especial

James Wilmore | 15 Aug 2013

Pernod Ricard is re-launching its Havana Club Añejo Especial rum expression next month with new packaging and a new recipe in a bid to attract whisky drinkers.


Diageo begins Shark Tooth rum production in Russia

Eugene Vorotnikov | 19 Jun 2013

Diageo is accelerating its expansion into Russia's rum market with the launch of a domestically-produced version of value brand Shark Tooth.


just the Round-Up - The week in drinks

Olly Wehring | 18 May 2012

The top ten stories published on just-drinks last week:


Pernod lines up Havanista Cuban rum brand for US

Olly Wehring | 14 May 2012

Pernod Ricard has moved to side-step its long-running legal row with Bacardi over the Havana Club trademark in the US, by lining up a new rum brand for the US called Havanista.


Icely Done's Cocktail Sticks

Andy Morton | 11 May 2012

Icely Done's Cocktail Sticks

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