Chivas Regal

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Pernod's Allied forces - one year on

27 Jul 2006

The announcement of Pernod Ricard’s full-year sales figures this week coincided with the first anniversary of the company’s acquisition of Allied Domecq. Olly Wehring takes a look at the performances of Pernod’s brands – old and new – and looks at what the future holds for them.

CHINA: Imported spirits soar in 2005 - research

14 Jul 2006

Imported wine and spirit sales in China soared last year, according to new research.

UK: William Grant boosts marketing team

4 Jul 2006

William Grant & Sons has strengthened its global marketing team.

CANADA: Corby, Pernod deal faces delay

30 Jun 2006

An agreement between Corby Distilleries and Pernod Ricard announced in March has been delayed.

UK: Chivas Regal set to take a ‘fall

12 Jun 2006

Chivas Regal Scotch whisky is launching a new TV advert.

CHINA: Pernod hits paper with lawsuit over whisky claims

24 May 2006

Pernod Ricard has hit a Chinese newspaper with legal action after being accused of selling sub-standard Scotch whisky in China.

FRANCE: Spirits drive Pernod sales growth

11 May 2006

Pernod Ricard’s spirits portfolio has driven rising sales for the first nine months of its financial year, the French drinks giant said today (11 May).

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