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Pernod Ricard unveils 20%-abv Beefeater Light, Ballantine's Light

19 Jan 2021

Pernod Ricard is lining up the launches of 20%-abv "Light" expressions under its Beefeater gin and Ballantine's blended Scotch whisky brands.

Ballantine's goes global with latest marketing campaign - video

17 Nov 2020

Pernod Ricard has announced details of a worldwide activation for its Ballantine's blended Scotch whisky brand.

Pernod Ricard's Chivas Brothers 2020 Distillery Reserve Collection - Product Launch

10 Nov 2020

Pernod Ricard's Scotch whisky arm has released a range of 48 single cask single malt Scotch whiskies from across its distilleries in Scotland.

Why the latest sexism row will be a watershed moment for whisky - comment

15 Oct 2020

The recent campaign against Jim Murray's 'Whisky Bible' has shone a light on sexism in whisky, and there's no turning it off now. Brands will need to take a proactive, as opposed to merely reactive, stance to show that their condemnation of misogyny and commitment to inclusivity goes beyond lip service, says Amy Hopkins.

Ex-Pernod Ricard executives team up with Market Row Botanical Rum - Rum in the UK data

12 Oct 2020

Two former Pernod Ricard executives have reunited away from the company to bring a 'botanical rum' to market in the UK.

Pernod Ricard Performance Trends 2016-2020 - results data

17 Sep 2020

Earlier this month, Pernod Ricard reported a 9.5% fall in sales from the 12 months to the end of June 2020. The decline was slightly sharper than rival Diageo, which saw its top-line slide 8% over the same period. Here, just-drinks considers the group's performance in fiscal-2020 and over the preceding four years.

Pernod Ricard's Ballantine’s 7 Bourbon Finish blended Scotch whisky - Product Launch

9 Sep 2020

Pernod Ricard's Chivas Brothers Scotch whisky division has made use of last year's production rules change to produce a seven-year-old iteration of its Ballantine's blended Scotch finished in Bourbon barrels.

Pernod Ricard recruits former PepsiCo executive in North America

4 Sep 2020

Pernod Ricard has completed its search for a chief commercial officer in North America, with former PepsiCo executive John Barrett set to move across this month.

"Health and safety is not incompatible with business continuity" - just-drinks speaks to Chivas Brothers CEO Jean-Christophe Coutures

3 Sep 2020

Earlier this week, Pernod Ricard reported a 9.5% fall in sales from the 12 months to the end of June. Editor Olly Wehring spoke to the CEO of Pernod's Chivas Brothers division shortly afterwards, to hear how Jean-Christophe Coutures rates the performance of the group's Scotch whisky division in fiscal-2020.

Pernod Ricard brings The Glenlivet Caribbean Reserve to the UK

2 Sep 2020

Pernod Ricard has given a UK launch to the first Glenlivet Scotch whisky expression to be finished in rum barrels. 

Pernod Ricard to reopen Scotch whisky visitor centres

21 Jul 2020

Pernod Ricard's Chivas Brothers Scotch whisky unit is to reopen The Glenlivet, Aberlour, Scapa and Strathisla distillery visitor centres with coronavirus safety measures.

Pernod Ricard gives Manchester United pitch-side ad to COVID charity

23 Jun 2020

Pernod Ricard is to use an advertising deal for its Chivas Regal brand with English Premier League side Manchester United to promote a COVID-impacted charity.

Pernod Ricard’s The Glenlivet’s Caribbean Reserve - Product Launch

20 Apr 2020

Pernod Ricard has launched a new The Glenlivet expression that is finished in rum barrels.

Is Scotch whisky ditching evolution for revolution? - comment

10 Mar 2020

Following the emergence of two new Mexican spirit-influenced blended Scotch whiskies last week, our dark spirits columnist, Neil Ridley looks at how continued innovation can potentially bring new consumers into a weary category.

Pernod Ricard releases Tequila-finished Chivas Scotch whisky

3 Mar 2020

Pernod Ricard's Chivas Brothers unit has launched a Tequila-finished Scotch whisky as part of a new four-strong range from the Chivas blended Scotch brand.

Pernod Ricard reveals carbon-neutral Scotch distillery plan

27 Feb 2020

Pernod Ricard is to turn one of its Scotch whisky distilleries into a carbon-neutral site.

Why single malt Scotch must ignore its core consumer - Comment

17 Oct 2019

Despite drawing criticism from certain quarters, the single malt Scotch whisky category must continue to strive for greater inspiration and innovation if it is to maintain its current trajectory, argues Neil Ridley.

Pernod Ricard's Chivas Regal expands Manchester United deal with US-only expression

14 Oct 2019

Pernod Ricard's Chivas Brothers unit has lined up a 13-year-old iteration of blended Scotch brand Chivas Regal in the US  as part of its partnership with English football team Manchester United.

Pernod Ricard lines up "first of its kind" single malt Scotch whisky range for GTR channel

27 Jun 2019

Pernod Ricard's Chivas Brothers division has announced its biggest single malt Scotch whisky range to date, with the release of 15 whiskies from four distilleries under the banner of the Secret Speyside Collection.

Pernod Ricard's The Glenlivet Enigma - Product Launch

25 Jun 2019

Pernod Ricard's Chivas Brothers unit has rolled out to the US the second expression in a limited line from The Glenlivet.

Have international spirits companies finally got China right?- Comment

30 Apr 2019

Having witnessed international spirits brand-owners emerge from the Chinese roller-coaster in varying states of dizziness, category commentator Richard Woodard believes the likes of Diageo, Pernod Ricard, Remy Cointreau and Moet Hennessy are now sitting a little prettier in the front seats.

Senior marketing executive to step down at Chivas Brothers - just-drinks exclusive

26 Oct 2018

Patrick Venning is set to vacate the role of global marketing director for several Scotch whisky brands at Pernod Ricard's Chivas Brothers unit, barely a year after assuming the role.

Pernod Ricard pairs Ballantine's Scotch whisky with Felipe Pantone in True Music Series

8 Oct 2018

Pernod Ricard's Chivas Brothers unit has announced a collaboration between its Ballantine's blended Scotch whisky brand and street artist Felipe Pantone.

Pernod Ricard's Chivas Brothers Allt-A-Bhainne single malt Scotch whisky - Product Launch

4 Sep 2018

Pernod Ricard's Scotch whisky division has released what it claims is a "challenger whisky" from its Allt-A-Bhainne distillery on Speyside.

Pernod Ricard lines up group general counsel switch

3 Jul 2018

Pernod Ricard has announced a change of general counsel, with current incumbent Ian FitzSimons set to leave the company.

Pernod Ricard's Royal Salute Royal Wedding Edition - Product Launch

16 May 2018

Pernod Ricard's Scotch whisky division has lined up a limited edition iteration of the Royal Salute blended Scotch brand to coincide with this weekend's wedding of Prince Harry and Meghan Markle.

Pernod Ricard's The Glenlivet Captain’s Reserve - Product Launch

8 May 2018

Pernod Ricard's The Glenlivet Captain’s Reserve

Pernod Ricard's Q3 2018 results - Preview

18 Apr 2018

Tomorrow, Pernod Ricard releases a trading update, covering sales for the third quarter of its fiscal-2018. Here's a look at the events that shaped the three months to the end of March for the group.

Water – Why drinks companies must think global but act local - Sustainability Spotlight

6 Apr 2018

When it comes to sustainability, water is always near the top of the list for drinks companies. This month, sustainability commentator Ben Cooper considers recent efforts in this area by several sizeable drinks groups.

Pernod Ricard's The Glenlivet Code - Product Launch

22 Mar 2018

Pernod Ricard's Chivas Brothers unit has released the latest limited edition single malt Scotch whisky under its The Glenlivet brand. 








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