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The just-drinks analyst writes...

This month, former beverage analyst Ian Shackleton takes a long, hard look at marketing spend in the digital world, a better-than-expected r...

How to grow - The just-drinks Analyst

This month, our former beverage analyst Ian Shackleton considers how best to grow your top-line, considers that the next round of results wi...

Richard Corbett | 25 May 2017

It's coming up to a year since the UK shocked itself - and Europe - by voting to leave the European Union. Article 50 has now been triggered and Brexit, we have been told, means Brexit. Richard Corbett considers the likely fallout of the UK's departure for the country's soft drinks industry.

One of the older flavours in the soft drinks market has become one of the category's hottest new trends. Ginger is spicing things up with a wave of new product innovation sweeping through non-alcoholic beverages, from carbonated soft drinks and energy drinks to plant waters, healthful shots, and beyond.

Ian Shackleton | 24 Mar 2017

In his latest commentary for just-drinks, former drinks analyst Ian Shackleton heads to Brazil to look at 3G's burned fingers, the future worries for Anheuser-Busch InBev and Britvic's samba moves.

Ian Shackleton | 15 Feb 2017

In his latest commentary for just-drinks, former drinks analyst Ian Shackleton considers the tobacco model for drinks companies. He also gives us his tip of the stock to watch in 2017.

Latest News

Lucy Britner | 10 Nov 2017

Around 20% of UK consumers intend to drink less alcohol over the festive season, according to recently-released research.

Andy Morton | 24 Oct 2017

Britvic is adding two new Robinsons products to its portfolio, including a cordial that has twice the amount of fruit than original Robinsons.

Lucy Britner | 3 Oct 2017

Britvic has announced a proposal to close one of its production sites in the UK, as it looks to improve efficiency.

Andy Morton | 28 Sep 2017

Britvic is to launch a quiz on Facebook's Messenger app as part of a seasonal campaign in the UK for its J20 adult soft drinks brand.

Andy Morton | 24 Aug 2017

UK soft drinks producer Britvic is reaching out to the higher-end on-premise in the country with a campaign for its premium mixer range.

Andy Morton | 27 Jul 2017

Britvic has been given a Brexit boost after currency tailwinds added to an increase in nine-month sales.

Andy Morton | 26 May 2017

PepsiCo is to sell its stake in its UK & Ireland distributor, Britvic, as it continues cost-cutting measures.

Olly Wehring | 24 May 2017

Britvic has reported a healthy first half to fiscal-2017, with sales rising in all countries, including its core UK market.

Olly Wehring | 24 May 2017

Gerald Corbett is set to retire as chairman of Britvic, with independent director John Daly lined up as his replacement.

Lucy Britner | 27 Mar 2017

Britvic has lined up a 55-calorie, bottled soft drink under its Robinsons brand. Refresh'd is made using "100% naturally-sourced ingredients, containing spring water mixed with real fruit," the company said. 

Olly Wehring | 22 Mar 2017

Britvic, PepsiCo’s soft drinks agent in the UK, has announced details of a flavoured variant of the US company’s Pepsi Max CSD brand.

Andy Morton | 6 Mar 2017

Britvic has unveiled a multi-market campaign for Robinsons Fruit Shoot amid ongoing declines for the children's juice brand.

Lucy Britner | 7 Feb 2017

Britvic is to test a delivery service in the UK for its Robinsons cordials in a link-up with parenting website Mumsnet.

Andy Morton | 31 Jan 2017

Britvic's UK stills category continued to disappoint in Q1 but a strong carbonates performance drove up overall sales.

Lucy Britner | 3 Jan 2017

Britvic has agreed to purchase Brazilian juice business Bela Ischia Alimentos as it looks to bolster operations in the country. 

Lucy Britner | 9 Dec 2016

Utmost brands will launch a line of cocktail mixers under its Grown-up Sodas brand. The range includes four flavours: Mojito, Moscow Mule, Sparkling Cosmo and Tonic & Lime. 

Andy Morton | 30 Nov 2016

A strong 12 months for low-sugar CSDs in the UK helped lift Britvic's FY performance, but the company has warned of a tough 2017 ahead.

Andy Morton | 28 Nov 2016

The on-premise channel in the UK has seen a "massive shift" in attitudes to sugar consumption over the past five years, the head of Britvic's innovations team has said, as health trends from soft drinks spill over to the country's bars and pubs,

Andy Morton | 28 Nov 2016

Britvic's adult beverage unit, Wisehead Productions, has released its second innovation - a range of stevia-and-sugar-based spirits mixers under the The London Essence Co name.

Andy Morton | 14 Nov 2016

Britvic has launched the first TV ad to feature its J2O Spritz soft drinks brand.

Lucy Britner | 3 Oct 2016

Britvic has introduced a new recipe for its Indian tonic water in the UK as well as revamped its mixers and juices range in the market. 

Lucy Britner | 30 Aug 2016

Following the re-launch of its Drench brand earlier this year, Britvic has added two sparkling variants in an effort to attract adult consumers. 

Andy Morton | 21 Jul 2016

Britvic has posted a drop in nine-month underlying sales as still soft drinks in the UK continued to underperform.

Olly Wehring | 24 Jun 2016

Yesterday, the UK voted to leave the European Union. The result of the referendum fell 52% in favour of the so-called 'Brexit'. We'll keep you up to date throughout the day on drinks industry reaction.

Latest blogs

Andy Morton | 26 Nov 2013

Britvic, you would think, is a company that's worth analysts unpicking a bit.

Company research

Britvic Plc in Soft Drinks (Ireland)

Britvic Plc in Soft Drinks (Ireland)

Britvic Ireland is expected to continue to grow through the renewal of its licence to distribute PepsiCo brands in Ireland in the future. It is also expected to focus on its own brands through marketi...

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Britvic Soft Drinks Ltd in Soft Drinks (United Kingdom)

Britvic Soft Drinks Ltd in Soft Drinks (United Kingdom)

Britvic Soft Drinks Ltd is PepsiCo Inc's licenced bottler in the UK and it also maintains its own ranger of independently owned beverage brands. 65% of the company’s group revenues during the first ha...

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Carbonated Soft Drinks in the United Kingdom

Carbonated Soft Drinks in the United Kingdom

Carbonated Soft Drinks in the United Kingdom industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2011-15, and for...

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