Beam Suntory Inc

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Latest Insights

How will the coming years treat the gin segment?

As the global gin bandwagon rolls on, growth is set to continue in the vast majority of markets around the world – although the US is yet to...

The just-drinks Analyst returns

In this month's visit to our pages, just-drinks' in-house analyst, Ian Shackleton, settles the company ownership debate, finds flickering em...


Ben Cooper | 6 Apr 2018

When it comes to sustainability, water is always near the top of the list for drinks companies. This month, sustainability commentator Ben Cooper considers recent efforts in this area by several sizeable drinks groups.


Olly Wehring | 23 Jan 2018

Earlier this week, Bacardi announced its intention to take full control of the Patron Tequila brand. The transaction, which should close before the end of June, sees the high-end Tequila segment leader enter the Bacardi stable. Here, just-drinks looks at the global Tequila category, Patron's position in it, and how the competition should be feeling today.


Richard Woodard | 26 Sep 2017

The robust growth of the huge international whisk(e)y category is set to continue in the coming years, driven by generational shifts, helpful cultural associations and the dominant (in volume terms) Indian whisky category. But, after hitting 307m cases in volume sales in 2016 and adding more than 46m cases over the past five years, growth will moderate slightly in the 2016-2021 period, reaching 350m-plus cases at a compound annual growth rate (CAGR) of +2.9%.


Ian Buxton | 15 Aug 2017

Following on from just-drinks' analysis of Remy Cointreau's performance over the last five years, spirits commentator Ian Buxton considers the takeaways for the wider spirits industry.

Latest Interviews

Andy Morton | 13 Jun 2018

Rebecca Messina joined Beam Suntory two-and-a-half years ago to lead global marketing after spending the previous two decades with The Coca-Cola Co. This week, Messina took time out from Beam Suntory's annual global conference in Barcelona to sit down with just-drinks and talk about what lessons she has brought from Coca-Cola to her current role, the challenges of marketing around stock shortages and why there would be no winners from a Trump trade war.


Andy Morton | 13 Dec 2017

The Global Travel Retail channel is evolving. Recent declines have highlighted problems that look set to dictate GTR's direction over the next few years. Earlier this year, just-drinks' news & insights editor, Andy Morton, sat down with David Wilson, Beam Suntory's MD for Global Travel Retail, to discuss what those problems are and what can be done to overcome them.

Latest News

Olly Wehring | 7 Aug 2018

Beam Suntory has been credited with having performed well in the six months to the end of June, with parent Suntory Holdings fighting headwinds elsewhere, in both beer and soft drinks.


Richard Woodard | 27 Jul 2018

Beam Suntory chairman & CEO Matt Shattock has been appointed as a director of consumer goods business The Clorox Co, with effect from 1 August.


Andy Morton | 28 Jun 2018

Anheuser-Busch InBev has teamed up with Burger King to bring its 1990s "Whassup!" Budweiser ad to a new generation of consumers.


Andy Morton | 13 Jun 2018

Beam Suntory's global CMO has said the company wants to stay ahead of trends for lower-alcohol spirits, hinting that the Jim Beam owner is considering launching new products in the sub-category.


Lucy Britner | 30 May 2018

Beam Suntory has lined up a range of RTD cocktails under its Sauza Tequila brand.


Andy Morton | 17 May 2018

Suntory Holdings has confirmed it will discontinue two of its Japanese whiskies, citing supply constraints.


Lucy Britner | 27 Apr 2018

Beam Suntory has lined up new packaging for three of its Japanese whisky brands.


Lucy Britner | 26 Apr 2018

Beam Suntory has unveiled a new bottle design for its Tequila range in the US as it looks to convey brand heritage.


Andy Morton | 24 Apr 2018

Leading spirits producers appear to be abandoning Twitter as accounts for well-known brands including Pernod Ricard's Beefeater Gin and Diageo's Haig Club lie untouched for up to a year.


Andy Morton | 23 Apr 2018

Beam Suntory has taken full control of its South African distributor, ABV Brands, two years after buying a 50% stake.


Lucy Britner | 20 Apr 2018

Beam Suntory has announced a bartender engagement programme for its Jim Beam Bourbon brand in the UK market.


Andy Morton | 3 Apr 2018

Distiller Beam Suntory and brewer Anheuser-Busch InBev are to unite their flagship brands in a new US marketing campaign that will include a collaborative beer launch.


Andy Morton | 15 Mar 2018

Beam Suntory has filled its 15-millionth Jim Beam barrel since Prohibition ended, with the final million poured in just the past two years.


Olly Wehring | 13 Mar 2018

Beam Suntory has teamed up with RTS cocktail manufacturer On the Rocks for a line of pre-mixed cocktails in the US.


Lucy Britner | 12 Mar 2018

Beam Suntory has released a 15 year old whiskey from its Tyrconnell brand. Tyrconnell 15 year old Madeira Cask Finish is described by the company as the "oldest Madeira cask finished Tyrconnell" to be released. 


Andy Morton | 20 Dec 2017

Beam Suntory has launched Japanese gin Roku in the UK.


Olly Wehring | 19 Dec 2017

Beam Suntory has appointed a former Edrington and Diageo employee to the HR team for its International reporting division.


Andy Morton | 29 Nov 2017

Beam Suntory is to realign its distribution in the Netherlands next year, linking up with the family-owned De Kuyper Royal Distillers for some of its core brands.


Lucy Britner | 29 Nov 2017

Beam Suntory has lined up a voice-activated decanter, called JIM, in the US market. 


Olly Wehring | 28 Nov 2017

Beam Suntory has released details of a 50-year-old iteration of its Bowmore single malt Scotch whisky.


Olly Wehring | 24 Nov 2017

Beam Suntory has released details of the third in its four-strong range of Glen Garioch’s ‘The Renaissance’ series of single malt Scotch whiskies.


Lucy Britner | 17 Nov 2017

Beam Suntory has appointed Vince Ambrosino to the role of SVP, chief strategy & technology officer.

Latest blogs

Lucy Britner | 9 Sep 2016

Move over iPhone 7 headphones-gate, there is a new Apple product causing a stir. Or a shake. Or just a shot.


Andy Morton | 22 Oct 2015

just-drinks is in Cannes this week at the Tax Free World Association show. Here's the second part of Andy Morton's blog, which will keep you up-to-date at one of the most important dates in the Travel Retail calendar.

Company research

Global Whisky Market 2018-2022

Global Whisky Market 2018-2022

About Whisky...

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Global Whisky Market 2018-2022

Global Whisky Market 2018-2022

About Whisky...

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Global Alcoholic Drinks Market 2017-2021

Global Alcoholic Drinks Market 2017-2021

About Alcoholic Drinks...

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