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The just-drinks Interview - Chivas Brothers' CEO 1 Jul 2010

Olly Wehring

While our paths have crossed on an almost monthly basis over the last six years, just-drinks has never interviewed the chairman and CEO of Pernod Ricard's Chivas Brothers unit, Christian Porta. So, when Olly Wehring was invited to the official opening of The Glenlivet's distillery extension last month, he took the opportunity to finally pin Porta down for a chat on all things Chivas.

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Just the answer – Beam Global Scotch whisky 17 May 2007

just-drinks.com editorial team

Beam’s acquisition of Teacher’s and Laphroaig may not have attracted as much attention as some other elements of the Allied Domecq sell-off but as Michael Cockram, Scotch brand director at Beam Global Spirits & Wine, makes clear in this month’s Just the Answer interview, the US-based company is committed to making its mark in the Scotch whisky sector.

just a While Ago - On 4 December in... 4 Dec 2014

Olly Wehring

Here's a look at what was happening on this day in...

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just a While Ago - On 2 December in... 2 Dec 2014

Olly Wehring

Here's a look at what was happening on this day in...

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Pernod launches online Ballantine's "experiment" 24 Nov 2014

Andy Morton

Pernod Ricard has launched a live social media scanner that tells consumers where and how people are drinking Ballantine's blended Scotch.

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Ballantine’s 17 Year Old Glentauchers 24 Apr 2014

Olly Wehring

Pernod Ricard has launched the fourth and final extension of the 17 Year Old Signature Distillery range of its Ballantine's blended Scotch.

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Pernod reveals SWA role over Ballantine's Brasil 11 Mar 2014

Andy Morton

Pernod Ricard's Ballantine's brand worked “hand in glove” with the Scotch Whisky Association (SWA) over its newly-launched Brasil variant, one of the first Scotch-based 'spirit drinks' from a major distiller.

Blend it like Ballantine's? Pernod offers travellers interactive 'experience' 2 Jan 2015

James Wilmore

With Travel Retail becoming increasingly important to drinks firms it's no surprise that the means to attract consumers are becoming more sophisticated.