Bacardi Ltd

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La Martiniquaise's Saint James rum marks 250th anniversary

10 Jul 2015

La Martiniquaise-owned rum brand Saint James is celebrating its 250th anniversary with a global marketing campaign and a commemorative bottling.

Bacardi acquires Leblon cachaça

8 Jul 2015

Bacardi has acquired the Leblon cachaça brand, just one day after it announced the acquisition of Banks rum.

Bacardi buys Banks rum

7 Jul 2015

Bacardi has expanded its rum portfolio with the acquisition of Banks, a “super-premium” range that sells just 6,000 cases a year. The company announced the transaction today but did not release financial details.

just a While Ago - On 26 June in...

26 Jun 2015

Here's a look at what was happening on this day in...

Sustainability in Drinks - Sugar: A Shared Priority

24 Jun 2015

Within the sustainable sourcing challenge for food and drinks producers, the focus on sugarcane is set to increase substantially over the coming years. Not only does sugarcane present daunting sustainability challenges, Ben Cooper writes, but as a key ingredient shared by two of the major beverage sectors it could present opportunities for collective industry engagement.

just a While Ago - On 22 June in...

22 Jun 2015

Here's a look at what was happening on this day in...

Cuban government makes Havana Club plea to US

22 Jun 2015

The Cuban government has called on the United States to allow the Franco-Cuban Havana Club Holding to sell its product into America, claiming that the import ban continues to breach World Trade Organisation (WTO) rules.

just a While Ago - On 17 June in...

17 Jun 2015

Here's a look at what was happening on this day in...

Comment - Why so Long, Honey? Cognac Turns Sweet

16 Jun 2015

At Vinexpo this week, we spied the launch of a honey Cognac...

Bacardi CMO exits amid marketing shake-up

15 Jun 2015

Bacardi's global chief marketing officer, Dima Ivanov, has left the company less than six months after he took up the post.

Edrington Americas makes senior appointments

11 Jun 2015

Edrington Americas has made several senior appointments.

Focus - The Power 100: Top Wine & Spirits Trends in the Last Ten Years

10 Jun 2015

Earlier today, brand valuation consultancy Intangible Business released the results of its latest survey of the world's wine and spirits brands. In this excerpt from the full report, which can be downloaded here, the company considers the consumer trends that have shaped the wine and spirits categories in the last ten years.

just the Facts – The Power 100 2015

10 Jun 2015

Earlier today (10 June), brand valuation consultancy Intangible Business released the results of its latest survey of the world's wine and spirits brands. Here's a look at 'The Power 100', along with the methodology used to draw up the list.

Pernod Ricard on US starting blocks with Havanista - CEO

2 Jun 2015

Pernod Ricard is hoping to be the first spirits company to market and sell Cuban rum in the US, should the country lift its trade embargo on Cuba.

just the Answer - Illva Saronno CEO Augusto Reina

28 May 2015

At almost 75 years old, Augusto Reina could be taking it easy on an Italian beach somewhere. Instead, he's suited, booted and every bit the man in charge. Fresh from a trip to Ireland to check on the progress of his company's joint venture, the Walsh Distillery, he's sitting in his Florio Marsala winery on the north-west coast of Sicily, ready for the big launch: Disaronno Riserva.

just a While Ago - On 28 May in...

28 May 2015

Here's a look at what was happening on this day in...

Grand Marnier switches distribution in Australia

27 May 2015

The distribution of Grand Marnier in Australia is to move from Bacardi Lion to Think Spirits from next week.

just the Facts - China's beer & flavoured alcoholic beverage market

12 May 2015

Rabobank has released a report on the Chinese alcohol market that predicts huge growth in flavoured alcoholic beverages as demand for traditional beer subsides. Here's a round-up of some of the reports key findings:

Product Launch - Bacardi's Dewar's Scratched Cask

11 May 2015

Bacardi's Dewar's Scotch whisky brand has taken a leaf from its peers in Bourbon with its latest blended expression.

just a While Ago - On 1 May in...

1 May 2015

Here's a look at what was happening on this day in...

Bacardi widens Craigellachie footprint to Asia

1 May 2015

Bacardi has expanded sales of two of its Craigellachie Scotch whiskies into Asia, starting with Taiwan's main airport.

Product Launch - Bacardi's Bacardi Carta Fuego

1 May 2015

Bacardi has released a spiced extension of its namesake rum brand.

Bacardi opens Dewar’s Travel Retail whisky store

30 Apr 2015

Bacardi has joined forces with duty free retailer Aelia to open its first John Dewar & Sons Fine Whisky Emporium stores at two airports in Paris.

Product Launch - Bacardi's Bacardi Gran Reserva Maestro de Ron

29 Apr 2015

Bacardi has launched a new “super-premium” rum that has been designed for mixing in cocktails.

just a While Ago - On 24 April in...

24 Apr 2015

Here's a look at what was happening on this day in...

just a While Ago - On 23 April in...

23 Apr 2015

Here's a look at what was happening on this day in...

just the week in - Spirits & Wine

17 Apr 2015

Here's a round-up of this week's highlights in the global spirits & wine categories. We are also running similar round-ups for beer and soft drinks & bottled water.

Bacardi hands global advertising to single agency

15 Apr 2015

Bacardi is to outsource advertising for its core brands to one agency as it continues to streamline its business.

just the week in - Spirits & Wine

10 Apr 2015

Here's a round-up of this week's highlights in the global spirits & wine categories. We are also running similar round-ups for beer and soft drinks & bottled water.

Product Launch - Bacardi's Star of Bombay

10 Apr 2015

Bacardi has launched a “super-premium” extension to its Bombay Sapphire gin portfolio.

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