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Corporate Social Responsibility activations around the world - The IARD Digest - March 2020 - CORONAVIRUS SPECIAL

25 Mar 2020

Once a month, the drinks industry-funded International Alliance for Responsible Drinking, which covers alcohol policies worldwide, reviews some of the alcohol industry's recent CSR activities. This month, we look at companies' efforts to help curb the spread of the coronavirus COVID-19.

More drinks firms pledge industry support amid coronavirus outbreak

24 Mar 2020

A raft of drinks companies have joined the movement to support the trade and communities struggling to deal with the COVID-19 pandemic.

Bacardi, Pernod Ricard, Amber Beverage Group move to boost hand sanitiser production

20 Mar 2020

Three more drinks companies have joined the growing number of brand owners helping to produce hand sanitiser to counter the COVID-19 pandemic.

Bacardi's Tequila Cazadores Añejo Cristalino - Product Launch - Tequila in the US data

13 Mar 2020

Bacardi has added a new expression to its Cazadores Tequila portfolio.

Is Scotch whisky ditching evolution for revolution? - comment

10 Mar 2020

Following the emergence of two new Mexican spirit-influenced blended Scotch whiskies last week, our dark spirits columnist, Neil Ridley looks at how continued innovation can potentially bring new consumers into a weary category.

Bacardi’s Bombay Bramble gin - Product Launch

10 Mar 2020

Bacardi has added a berry-flavoured gin to its portfolio, under the Bombay Sapphire brand.

Bacardi's Dewar's mezcal-finished Ilegal Smooth blended Scotch whisky - Product Launch

6 Mar 2020

Bacardi is the latest Scotch whisky brand owner to capitalise on production rule changes, with the company's Dewar's brand launching a mezcal cask-finished iteration.

Brown-Forman looks to bounce back from Bacardi UK disruption

5 Mar 2020

Brown-Forman management has blamed declines in the UK on the exit of a distribution and sales partnership with Bacardi, but believes the disruption is only short-term.

Rokit Drinks lines up ABK brewery upgrade as Formula One tie-up kicks in

3 Mar 2020

Rokit Drinks, the multi-category beverage company, is to boost capacity at its ABK brewery by as much as six times as it prepares to expand the Bavarian beer on the back of a Formula One sponsorship.

Bacardi’s Martini Non-Alcoholic Aperitivo - Product Launch

2 Mar 2020

Bacardi-owned Martini brand is aiming to tap into the growing demand for non-alcoholic drink options with the launch of two new 'aperitivo' drinks in the UK.

Bacardi launches Angel’s Envy Port Wine Barrels in UK

25 Feb 2020

Angel’s Envy, Bacardi's super-premium Bourbon distiller, is to roll out Angel’s Envy Kentucky Straight Bourbon Whiskey Finished in Port Wine Barrels in the UK on-trade.

Bacardi North Asia Pacific president Denis Brown to exit as role terminated

17 Feb 2020

Bacardi's North Asia Pacific regional president, Denis Brown, is to leave the company as part of a restructure.

Van Boxmeer leaves behind a more worldly Heineken as CEO dances out the door - comment

12 Feb 2020

When Anheuser-Busch InBev CFO Felipe Dutra announced last week was was stepping down, his replacement - another Brazilian man - did little to reflect today's widening global beer market.

Bacardi's Bombay Sapphire & Tonic RTD - Product Launch

6 Feb 2020

Bacardi has launched its second Bombay Sapphire extension in a week, an RTD gin & tonic.

Ex-Remy Cointreau CEO Valerie Chapoulaud-Floquet set to join Diageo board

4 Feb 2020

Diageo has recruited another former senior executive at one of its spirits industry rivals to join the group's board of directors.

Bartenders back dark rum as premiumisation frontrunner - Bacardi survey

4 Feb 2020

Bartenders around the world have voted dark rum as the most likely spirit to premiumise, according to a new Bacardi survey.

Bacardi's Angel's Envy Tawny Port-finished Bourbon - Product Launch

4 Feb 2020

Bacardi's Angel's Envy craft distiller is poised to release the second expression in its namesake Bourbon's Cellar Collection series.

Bacardi's Bombay Creations Gin Liqueurs - Product Launch

31 Jan 2020

Bacardi has launched a range of flavoured gin liqueurs under its Bombay Sapphire brand, designed to add social-media-friendly colour and customisation to G&Ts.

"Drinking has its taboo side in India, but that's changing" - just-drinks speaks to William Grant & Sons' India head, Sachin Mehta

28 Jan 2020

It has been a decade since William Grant & Sons established a standalone distribution unit in India. You may ask what took the company so long - India, after all, has long been the world's largest whisk(e)y market by volume and Scotch giants Diageo and Pernod Ricard have been in-market much longer.

Bacardi’s Craigellachie 39 Year Old Single Cask - Product Launch

27 Jan 2020

Bacardi’s Global Travel Retail unit has partnered with World Duty Free for a 39-year-old limited iteration of its Craigellachie single malt Scotch whisky brand.

Bacardi Anejo Cuatro Sherry cask - Product Launch

24 Jan 2020

Bacardi has just launched a four-year-old, Sherry-cask-aged iteration of its namesake's Añejo Cuatro line of rum bottlings.

Diageo tops UK brand awareness chart with busy Baileys

22 Jan 2020

Diageo's Baileys has come top of a new UK brand awareness survey after creating some of 2019's biggest "buzz".

Grey Goose launches seven cities packs in Global Travel Retail

14 Jan 2020

Bacardi has unveiled a city-themed pack offering for Grey Goose vodka in the Global Travel Retail channel.

The spirits category in 2019 - just-drinks' Review of the Year, Part V - FREE TO ACCESS

24 Dec 2019

As the year draws to a close, just-drinks takes a look back at the stories that have made the headlines across the global drinks industry over the last 12 months. Here, in the second of just-drinks' two-part review, editor Olly Wehring picks out the highs and lows for the spirits category in 2019.

Mast-Jagermeister UK chief moves across to Brockmans Gin

19 Dec 2019

Brockmans Gin has added another spirits industry veteran to its ranks, with Guy Lawrence joining the fold from Mast-Jagermeister.

Bacardi pushes Aberfeldy with Hot Toddy syrups line

11 Dec 2019

Bacardi has partnered with UK cocktail collective World of Zing to release three syrups designed to be mixed with the 12-year-old expression of its Aberfeldy single malt Scotch whisky to make a Hot Toddy.

Pernod Ricard switches marketing directors in UK

10 Dec 2019

The UK division of Pernod Ricard has appointed a new marketing director following the departure of Philip Ainsworth earlier this year.

Bacardi's Aberfeldy 40 Year Old single cask Scotch whisky - Product Launch

10 Dec 2019

Bacardi’s Aberfeldy distillery has lined up three casks of 40-year-old single malt, as part of a ‘hand-bottling’ experience at the Highland distillery.

Bacardi unveils Martini-branded negroni truffles

25 Nov 2019

Bacardi has teamed up with UK chocolatier Paul A Young Fine Chocolates to launch Martini-branded chocolate truffles based on the negroni cocktail.

Teeling Whiskey’s 18-Year-Old Renaissance Series 1 Single Malt Madeira Finish - Product Launch

25 Nov 2019

Teeling Whiskey, which is minority-owned by Bacardi, has launched the first bottling of its The Renaissance series, a new limited-edition range of Irish single malt whiskeys.





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