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Corporate Social Responsibility activations around the world - The IARD Digest - November 2020

25 Nov 2020

Once a month, the drinks industry-funded International Alliance for Responsible Drinking, which covers alcohol policies worldwide, reviews some of the alcohol industry's recent CSR and environmental activities. Here's a look at what's been going on in recent weeks.

Anheuser-Busch InBev's Beck’s Ice Premium Lager - Product Launch

25 Nov 2020

Anheuser-Busch InBev has launched a moderate strength variant of its Beck's lager brand in India.

Signs of trouble as Heineken faces China distribution gap - comment

23 Nov 2020

It is almost 15 years since I managed a bar in Chengdu, one of China's biggest second-tier cities, but I still remember the early afternoon opening ritual; shutters up, music on and a quick restock of the fridge before customers arrived.

Biden victory gives new impetus to drinks industry engagement on climate change - Sustainability Spotlight

19 Nov 2020

Ben Cooper assesses the impact of Joe Biden's election victory in the US on drinks companies' efforts to address climate change.

Anheuser-Busch InBev to bring Camden Town Brewery into UK operations

19 Nov 2020

The UK division of Anheuser-Busch InBev is to merge Camden Town Brewery into its operations, amid a report the London brewer's founder and CEO will exit the business.

Has COVID vaccine turned us from bears to bulls, have company presentations lost their fun and has 'innovation' become a dirty word? - The just-drinks Analyst

17 Nov 2020

The recent announcements of a vaccine for COVID-19 have got in-house analyst Ian Shackleton all a-flutter. Should we be concerned, though, that he's now worried about the end of bears, the end of company pizzazz and the end of innovation efforts in the beverages industry?

Anheuser-Busch InBev's Bud Light Chelada Fuego - Product Launch

16 Nov 2020

Anheuser-Busch InBev has launched a hot sauce version of Bud Light Chelada.

Anheuser-Busch InBev launches UK Babe canned wine promotion

12 Nov 2020

Anheuser-Busch InBev has unveiled a social media campaign in the UK for its Babe canned wine brand as it looks to help consumers through a second lockdown.

Anheuser-Busch InBev lines up Budweiser holiday packs in US

10 Nov 2020

The US unit of Anheuser-Busch InBev has released a range of holiday-themed cans and gifts in the country for its flagship Budweiser brand.

Bud Light Seltzer fuels US rebound - Anheuser-Busch InBev CEO

30 Oct 2020

The head of Anheuser-Busch InBev has praised Bud Light Seltzer for its part in a US turnaround that has seen the company gain share against rivals.

Anheuser-Busch InBev bucks beer trend with sales rises in Q3 - results data

29 Oct 2020

Anheuser-Busch InBev enjoyed a stellar third quarter of 2020, going so far as to post sales growth in the three months while its brewing peers struggle to reach parity.

Corporate Social Responsibility activations around the world - The IARD Digest - October 2020

29 Oct 2020

Once a month, the drinks industry-funded International Alliance for Responsible Drinking, which covers alcohol policies worldwide, reviews some of the alcohol industry's recent CSR activities. Here's a look at what's been going on in recent weeks.

Heineken acquires Australian licences for Stella Artois, Beck's

28 Oct 2020

Heineken has purchased the Australian licenses for Stella Artois and Beck's in a deal with Asahi that also hands the Strongbow cider brand in the country to the Dutch brewer.

Anheuser-Busch InBev to roll out blockchain QR codes in barley project

26 Oct 2020

Anheuser-Busch InBev is to use blockchain technology to inform consumers about where the barley used to make its beers is sourced from.

Are beverage firms paying enough attention to deforestation? - sustainability spotlight

22 Oct 2020

A new initiative to address deforestation was launched last month by the Consumer Goods Forum involving 17 major manufacturers and retailers - but no drinks companies. Ben Cooper explores whether the beverage sector needs to do more in the area of deforestation.

Days Brewing's Days non-alcoholic beer - Product Launch

21 Oct 2020

UK start-up Days Brewing has launched a non-alcoholic beer brand that is produced using Scottish water.

Anheuser-Busch InBev’s Mike’s Hard Seltzer Raspberry - Product Launch

21 Oct 2020

Anheuser-Busch InBev has added a new flavour to its Mike's Hard Seltzer line-up in the UK.

Anheuser-Busch InBev eliminates plastic rings from UK beers

19 Oct 2020

Anheuser-Busch InBev has removed plastic rings from its entire UK portfolio as part of a sustainability drive.

Anheuser-Busch InBev teams up with singer Halsey for Budweiser ad - video

15 Oct 2020

Anheuser-Busch InBev's Budweiser beer brand has joined forces with singer/songwriter and social activist Halsey to launch a global marketing campaign.

Anheuser-Busch InBev to test low-carbon cans on Michelob Ultra

7 Oct 2020

Anheuser-Busch InBev is to test-launch 1m beer cans made from low-carbon aluminium in the US.

Eastside Distilling names Janet Oak as chief branding officer

5 Oct 2020

Eastside Distilling has appointed a marketing executive who has worked with Pernod Ricard and Anheuser-Busch InBev to the role of chief branding officer.

Anheuser-Busch InBev makes another US hard seltzer play with Michelob Ultra extension

2 Oct 2020

Anheuser-Busch InBev has ramped up its involvement in the hard seltzer category with the unveiling of an extension of its Michelob beer brand in the US.

Anheuser-Busch InBev completes Craft Brew Alliance takeover

30 Sep 2020

Anheuser-Busch InBev has closed the book on the long-running saga to take full control of US brewing collective Craft Brew Alliance.

Anheuser-Busch InBev unveils localised Budweiser cans for Detroit's Big Sean

28 Sep 2020

The US division of Anheuser-Busch InBev has put an image of a Detroit rapper on cans of Budweiser in Michigan as beverage companies increasingly go local for targetted marketing campaigns.

Has Diageo opened the door to a takeover, will alcohol-free spirits really take off and is Anheuser-Busch InBev looking for a new leader? - The just-drinks Analyst

22 Sep 2020

In his latest just-drinks outing, former beverages analyst Ian Shackleton ponders Diageo's next move, the opportunity (or otherwise) of 0%-abv spirits and the likelihood of a new CEO at Anheuser-Busch InBev.

The Coca-Cola Co CEO confirms US hard seltzer launch for 2021

22 Sep 2020

The Coca-Cola Co will roll out its hard seltzer in the US next year, according to the group's CEO.

Asahi hails post-COVID beer trends as Grolsch makes UK comeback

21 Sep 2020

Now is a "great time" to launch new beer brands, according to Asahi, as the brewer returns Grolsch to the UK market in a lower-abv guise.

Anheuser-Busch InBev takes first hard seltzer to China

21 Sep 2020

Anheuser-Busch InBev has launched a zero-sugar hard seltzer in China under the Mike's brand.

Anheuser-Busch InBev to complete Craft Brew Alliance takeover "in coming weeks"

21 Sep 2020

Anheuser-Busch InBev's full acquisition of Craft Brew Alliance is finally set to close after approval of the transaction has been granted by the US justice department.

Corporate Social Responsibility activations around the world - The IARD Digest - September 2020

18 Sep 2020

Once a month, the drinks industry-funded International Alliance for Responsible Drinking, which covers alcohol policies worldwide, reviews some of the alcohol industry's recent CSR activities. Here's a look at what's been going on in recent weeks.

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