Comment

Why wine communication sucks - Industry Comment

Most popular

Why water has become more important than wine

Should Campari Group be renamed Aperol Group?

just-drinks speaks to A-B InBev CEO Carlos Brito

Stoli Group’s AC/DC Thunderstruck Tequila- Comment

MORE

When were you last swept away by a piece of wine advertising? Compared to other drinks categories, the wine industry continues to push education and not emotion as its primary marketing tool. Please, pleads wine marketer Reka Haros, no more.


Related Content

Why wine is dangerously exposed to the cannabis tidal wave - Comment

Why wine is dangerously exposed to the cannabis tidal wave - Comment...

"Some in the wine industry need to acknowledge that businesses need to make money" - just-drinks tal...

Why the wine industry is failing women - Comment

Why the wine industry is failing women - Comment...

This week in spirits & wine, featuring Captain Morgan's new look, Tequila Avion's Floyd Mayweather bottle and why wine communication sucks

This week in spirits & wine, featuring Captain Morgan's new look, Tequila Avion's Floyd Mayweather b...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?