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Editor's Viewpoint - Wine in the UK: Tell Us Something We Don't Know

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Yesterday afternoon, here in London, the UK's Wine and Spirit Trade Association hosted its annual conference. Headlining the show was Sir John Hegarty, co-founder of the Bartle Bogle Hegarty advertising agency and best known for creating the Levi 501 ads and the 'Vorsprung Durch Technik' tagline for Audi.


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