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Comment - UK Alcohol Policy is All Bluff and Bluster

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Diageo/LVMH move for Pernod won't wash

How to win the marketing war in spirits

Where will Pernod focus its attention in 2019-21?

Why spirits must rethink its future positioning

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The UK's Coalition Government is showing every sign of being stumped by the country's love affair with the bottle, not that the industry is complaining too much.


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