Comment - Is Beer ABV Getting Too Strong For Its Own Good?
By James Wilmore | 30 August 2013
MillerCoors' plans to launch a new, high-strength "golden" lager may not be surprising on one level, but the wider trend is puzzling.
just-drinks articles are only available to registered users and members.
Join now for increased access
There are various access options to choose from. All provide instant access to the latest news, insight and expert analysis.
If you’re already a member, login here.
MillerCoors' plans to launch a new, high-strength "golden" lager may not be surprising on one level, but the wider trend is puzzling.
- Unlimited access to all the latest global beverage news and insight
- Expert analysis that puts the news into context
- Exclusive interviews with leading industry figures
- Monthly management briefings with detailed analysis on hot topics
- Personalised RSS feeds and email newsletters
- 10-year archive of news, insight and intelligence
- Discounts on just-drinks market research
- Plus much more
If you’re already a member, login here
More articles related to this one
just the Round-Up - The week in drinks
The top ten stories published on just-drinks this week:
CZECH: President prefers state-owned Budejovicky Budvar- reports
Czech's president has spoken out against any potential privatisation of Budejovicky Budvar over fears it would lead to rival Anheuser-Busch InBev acquiring the state-owned brewer, according to reports.
US: MillerCoors adopts nutrition labelling scheme with Miller64
MillerCoors is increasing the amount of nutritional information it includes on its Miller64 brand in the US as part of new voluntary recommendations.
Market research related to this article
Molson Coors Brewing Company - SWOT, Strategy and Corporate Finance Report
Molson Coors Brewing Company - SWOT, Strategy and Corporate Finance Report, is a source of comprehensive company data and information. The report covers the company’s structure, operation, SWOT analysis, product and service offerings, detailed financ...
Molson Coors Brewing Company - Mergers & Acquisitions (M&A), Partnerships & Alliances and Investment Report
MarketLine's Company Mergers & Acquisitions (M&A), Partnerships & Alliances and Investments reports offer a comprehensive breakdown of the organic and inorganic growth activity undertaken by an organization to sustain its competitive advantage....
Anheuser-Busch InBev NVSA (ABI) - Financial and Strategic SWOT Analysis Review
Anheuser-Busch InBev NVSA (ABI) - Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the company’s businesses and operations. The profile has been compiled by GlobalData to bring to you a clear and an unb...
