The Launch Pad - Product Launches

The Launch Pad - Product Launches

Here's where we bring together all of the product launches covered on just-drinks.



Product Launch - BrewDog's Vagabond Gluten Free Pale Ale 27 Feb 2015

Scottish brewer BrewDog is releasing a gluten-free beer in the UK.


Product Launch - Pernod Ricard's Havana Club Union 26 Feb 2015

Pernod Ricard has launched a new premium expression of its Havana Club rum brand in collaboration with Cuban cigar producer Cohiba.


Product Launch - Compania Vinicola del Norte de Espana's Buenos Dias range and Viña Real Rosado 25 Feb 2015

Rioja producer Compania Vinicola del Norte de Espana (CVNE) has launched three new wines into Europe, including its first non-Rioja range.


Product Launch - Pernod Ricard's Midleton Dair Ghaelach 25 Feb 2015

Pernod Ricard's Irish Distillers has lined up the launch of an extension of its Midleton Irish whiskey brand.


Product Launch - The Coca-Cola Co's Honest Tea Cinnamon Sunrise, Ginger Oasis and Golden Ginger Ale 24 Feb 2015

The Coca-Cola Co has launched three new flavours in its Honest Tea range.


Product Launch - Britvic's J2O Garden Rose 24 Feb 2015

Britvic has launched a new J20 flavour for a limited time as it continues an overhaul of its UK beverage portfolio.


Product Launch - Carlsberg's Somersby Cider Apple Burst, Cranberry, Blackberry 24 Feb 2015

Carlsberg's UK unit has launched three new flavours in its Somersby cider range alongside a GBP7m (US$ 10.8m) marketing campaign.


Product Launch - Anheuser-Busch InBev's Bud Light Lime Lemon-Ade-Rita 24 Feb 2015

Anheuser-Busch Inbev has lined up a summer seasonal addition to its Bud Light Lime Rita portfolio.


Product Launch - Lucozade Ribena Suntory's Lucozade Sport Mango & Passion Fruit 23 Feb 2015

Lucozade Ribena Suntory is set to expand its Lucozade Sport offering in the UK.


Product Launch - Halewood International's Lamb’s Spiced Cherry 23 Feb 2015

Halewood International has launched a cherry variant of Corby Distilleries' Lamb's Spiced range in the UK, to target demand for sweeter taste profiles.


Product Launch - Lucas Bols' Bols Six-Year Barrel-Aged Genever 20 Feb 2015

Lucas Bols has launched an aged expression of its namesake genever brand in the US.


Product Launch - Sazerac Co's Taaka Vodka Pineapple, Watermelon 19 Feb 2015

Sazerac Co has added two further flavour variants to its Taaka value vodka range.


Product Launch - Boston Beer Co's Angry Orchard Hop'n Mad Apple 19 Feb 2015

Boston Beer Co has launched a hopped version of its Angry Orchard Hard Cider.


Product Launch - Pernod Ricard's Jacob's Creek Two Lands 17 Feb 2015

Pernod Ricard is releasing a new three-strong range of wines under the Jacob's Creek brand exclusively in the US next month.


Product Launch - Inver House Distillers' AnCnoc 1975 Vintage 16 Feb 2015

Inver House Distillers is set to release a limited edition, cask strength expression of is AnCnoc Scotch whisky, dating back 30 years.


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