Comment - Wine - The Losh Cause
By: Chris Losh
Chris Losh looks at the latest issues affecting the global wine industry.
This month, Chris Losh considers trends in the wine industry that risk at best confusing consumers or, at worst, alienating them altogether.
As long-standing a wine commentator as Chris Losh has seen trends come and go. But, how successful has the wine category been at following - or even setting - these trends?
This month, Chris Losh looks at Sauvignon Blanc, a varietal synonymous with - and dominant in - New Zealand. Has Sauvignon Blanc hit the top and had to stop?
This month, Chris Losh turns his attention to the Australian wine industry, and finds a country struggling with scant opportunities and structural problems in its number one export market.
Following on from his predictions for the first six months of 2016 for the wine category earlier this month, Chris Losh continues here, with the second and final part of his look at what he feels will shape the wine landscape in the year ahead.
As we wave through the start of 2016, Chris Losh presents his annual look at what he expects will shape the wine landscape in the year ahead. Or not.
Earlier this autumn, Andrew Jefford wrote a short piece about ‘how to write tasting notes’. It was - rather like a good tasting note - short, to the point and full of useful advice: Go easy on the ‘fruit salad’ descriptors, talk about structure and balance as well as flavour, let us know whether you like it, etc.
It’s hard to believe now, but when Diageo acquired Seagram’s wine operations in late-2000, it was seen as a real opportunity; exciting even. Spirits, after all, were sluggish at the time, whereas wine was in impressive growth in the US and Europe. This, it was felt at the time, could be a niched, but prestigious, addition to the business.
Problems in China have spooked the wine industry in recent months. Chris Losh takes a look at what has gone wrong in the country, and where else wine producers could look to sell their wares.
The ever-expanding world of sparkling wine is dominated by Champagne and Prosecco, but the two attract different drinkers and new sparklers will have their work cut out to find their place, according to Chris Losh.
Predicting the future is a tricky skill to master. Chris Losh, however, is keen to have a go. Who knows? If his forecasts come off, this time next year, we could all be millionaires.
Another year, another drought in California. Having recently returned from the state, however, Chris Losh suggests that what looks like a dire situation for the wine industry could actually present an opportunity to those keen on tending vines.
The low-alcohol wine segment has been around for a while now, but has thus far failed to win over too many fans. Things are changing, however, with consumers' taste preferences driving the sub-category to higher ground. Chris Losh delves deeper.
Stubbornly high release prices from Bordeaux's chateaux in recent years have put huge pressure on merchants and negociants alike. Chris Losh asks, what's gone wrong with en primeur?
While the New World has made hay at the volume end of the global market, many of the Southern Hemisphere's wine producers find themselves at a crossroads, with efforts to encourage trading-up battling against consumers' perceptions. Chris Losh takes a look at the quandary facing the likes of Australia, Chile, New Zealand and South Africa.
- The category today - Scotch Whisky I
- Today's Market Trends - Scotch Whisky II
- Tomorrow's Market Trends - Scotch Whisky III
- Key Brands Performance - Scotch Whisky IV
- Category Innovations - Scotch Whisky VII
- Analysts clash over AB InBev SAB Brexit impact
- Beam Suntory names CFO, makes structural changes
- Pernod switches Travel Retail Europe op's director
- Diageo to accept US$1m South Korea fine
- AB InBev unveils Stella Artois three-packs
- Global Scotch whisky insights - market forecasts, product innovation and consumer trends
- Global RTD insights - market forecasts, product innovation and consumer trends
- Global travel retail insights - market forecasts, product innovation and consumer trends
- Global non-Scotch whiskies insights - market forecasts, product innovation and consumer trends
- Consumer and Market Insights: Wine Market in China