just-drinks authors and correspondents

Matthew Barry, beverages analyst, Euromonitor International

Articles by Matthew Barry, beverages analyst, Euromonitor International

Cocktail culture gives ginger ale new lease of life, while other carbonated segments fizzle out - Research in Focus 20 July 2017

Every year since 2008, retail volumes of ginger ale have grown faster globally than CSDs overall. This trend is set to continue and, in the years between now and 2021, ginger ale will grow faster than every other sector of carbonates, with the exception of seltzers.




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