Andy Morton

The beverage business blog from Andy Morton

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The ultimate doggie treat - beer

25 Jun 2012 16:34

Give the dog a bone, or a beer

Give the dog a bone, or a beer

Beware booze hounds. A family-owned firm in the US has released a beer for dogs

But don't worry, there's no chance of Fido getting a hangover, or any of those other nasty side effects canines get from drinking fermented beverages; like dying. Bowser beer is non-alcoholic, non-carbonated and contains no hops, which can be poisonous to dogs.

In fact, there's not much in Bowser Beer to mark it out as a beer. It does come in an authentic-looking six-pack, however, which could come as a shock to bleary-eyed owners fumbling around for a morning stiffener after the night before. And, did I mention that it's meat-flavoured? This is one hair of the dog you don't want to be bitten by.

Take a look at these dogs enjoying a bowl-full.

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A rare old time at the LIWF

25 May 2012 11:21

Another year, another wine fair. Isn't that what you're supposed to say? Except this was my first LIWF, and there's no jaundiced-eyed view here - I had a rare old time.

My colleague Chris Mercer wrote a far more involved summary of the show, which you can read here, discussing whether it is still worth holding. But for this first-timer, an annual get together where you meet face-to-face with people that more often than not you only speak to on the phone, or through a keyboard, is surely worth keeping. 

Plus, it's a lot of fun, something that was abundantly clear yesterday afternoon as chucking-out time approached and everyone unloosened collars and ties. 

Old-school journalists used the euphemism “tired and emotional”, by the end there were a few visitors doggedly pinballing from stand to stand. One happy chap even presented the just-drinks booth with a fine bottle of Riesling. Meanwhile, the press tent was under attack from someone who kept evading staff to scoff the area's free biscuits.

The wine fair, though, is much more than a chance to steal snacks from hard-working journalists. As Chris points out in his article, it offers the opportunity for the wine industry to learn from each other. The seminars and masterclasses can give back so much, and where else can you sample wine from India or Greece or other new emerging wine markets?

My only disappointment was I didn't get a chance to wander the floor as much as I had hoped, which is the great treat of shows like LIWF. So don't call time on it yet - I want to go back next year.

 

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Vimto's sweet success for Ramadan

04 May 2012 09:43

Vimto has been sold in the Middle East for the past 25 years

Vimto has been sold in the Middle East for the past 25 years

A trading statement from UK soft-drinks maker Nichols this week unearthed an interesting nugget: apparently, Nichols-owned Vimto is very popular in the Middle East during Ramadan.

The brand has been sold in the region for the past 25 years, Nichols told just-drinks, and performs well throughout the religious festival because it's non-alcoholic and sweet.

A quick call to a handful of popular Ramadan restaurants in the UK backed this up.

"People like fruity drinks during Ramadan," said Ali from Imran's Restaurant & Sweet House in Birmingham's famous Balti Triangle. "When people have been fasting all day they like to drink something sweet before they start eating food."

Imran's doesn't stock Vimto, however, and neither does the Lahore Kebab & Sweet House just down road. But, when told that it's a big-seller in countries such as Saudi Arabia, the manager there suggested that might change.

"What's good for the goose is good for the gander," he said.

Nichols should get on the case.

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Singapore puts Coke on sale for love, not money

12 Apr 2012 14:00

How much is a hug worth? In Singapore, at least, it's worth exactly one can of Coke.

That's not bad, especially at today's exchange rates. But then, this is merely Coca-Cola's latest marketing campaign, a vending machine that delivers cans of Coke in return for a correctly positioned squeeze, not the beginning of a new world bartering system (be it one that would enliven the weekly supermarket trip).

So far there's just one machine, at Singapore University, but it has already received much attention from the world's media, just as previous innovative Coke dispensers around the world have.

There was the Friendship machine in South America that gave out two Cokes for the price of one, but only if you roped in a friend to help you reach the extra high coin slot.

A machine at a US university racked up more than 4.5m YouTube hits when it dispensed multiple cans as well as flowers and balloons

These “Happiness” machines were all one-offs, promotional stunts that worked wonders for Coca-Cola's social media profile. The 'Hug Me' version is the same, although vending machines in Singapore do have previous in the area of product development.

A Singaporean source told me that Coca-Cola uses the city-state to test run some of its more advanced technology. Back in 2000, Singapore piloted the SMS vending machines that customers texted to buy a drink. Those machines were later rolled out globally.

My source said Singapore is a good testing ground for vending machines because locals use them for all sorts of things, including buying fresh bread. Also, he says, there is a high population density, many early adopters, low vandalism and an excellent public transport system that offers highly visible locations.

It all adds up to vending machine utopia.

So, if the 'Hug Me' machine performs well in the Lion City, there's every chance the rest of the world will be able to get their hands on one in the near future.

And judging from the official Coca-Cola press release, Singaporeans have welcomed it with, ahem, open arms.

Unfortunately, there's no word yet on whether the company will limit the 'Hug Me' system to machines that just vend individual cans.

The big question is, if a can is worth a hug, what would you have to do for a multipack?

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