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September 18, 2018

Will the Coca-Cola Co help cannabis creep into the mainstream? – Analysis

Judging from the number of newspaper reports yesterday on The Coca-Cola Co's potential move into cannabis drinks, the story has caught some people by surprise. According to industry experts, however, the news that the world's largest soft drinks company is reportedly in talks with a Canadian cannabis developer is just one more sign of the drug's continuing move towards the mainstream.

Judging from the number of newspaper reports yesterday on The Coca-Cola Co’s potential move into cannabis drinks, the story has caught some people by surprise. According to industry experts, however, the news that the world’s largest soft drinks company is reportedly in talks with a Canadian cannabis developer is just one more sign of the drug’s continuing move towards the mainstream.

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