Analysis

Vigorous defence but a case to answer

Most popular

Is Conor McGregor a threat to Pernod? - Analysis

Big beer versus craft beer - Is the fight over?

Pernod is buying Malfy for the flavour - comment

Asia - the latest front in the craft beer battle

Is Carlsberg treating consumers like suckers

MORE

So it has finally happened. A class action has been launched against alcohol companies charging them with advertising to underage drinkers. Ben Cooper looks at the implications for the industry and wonders whether the storm that is inevitably brewing could have been avoided.


Related Content

Is cannabis here to stay? Constellation Brands has the US$191m answer - Comment

Is cannabis here to stay? Constellation Brands has the US$191m answer - Comment...

Cannabis – A clear and present danger to alcohol - Focus

Cannabis – A clear and present danger to alcohol - Focus...

How to collect data without alienating your consumer - Consumer Trends

How to collect data without alienating your consumer - Consumer Trends...

Why Minimum Unit Pricing could prove a win for both consumers and the drinks industry - Analysis

Why Minimum Unit Pricing could prove a win for both consumers and the drinks industry - Analysis...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?