Analysis

Four bottles that tell you when they are open - Analysis

Most popular

Diageo/LVMH move for Pernod won't wash

just-drinks speaks to Pernod CEO Alex Ricard

How to win the marketing war in spirits

Where will Pernod focus its attention in 2019-21?

The just-drinks Analyst returns

MORE

Anti-counterfeiting measures have been around for a while, and various closures have appeared on the market to stop empty bottles from being topped up with fake product. But drinks companies have started going one step beyond, and now opening a bottle can put consumers in the spotlight, enter them into competitions and give them brand information.


Related Content

What do the new IWSR figures tell us about global spirits trends? - Analysis

What do the new IWSR figures tell us about global spirits trends? - Analysis...

"People are asking, where have you been?" - Interview, Chapel Down MD Mark Harvey...

The BRIC Markets - Where are they now? - Comment

The BRIC Markets - Where are they now? - Comment ...

How to market UK gin to the rest of the world - Analysis

How to market UK gin to the rest of the world - Analysis...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?