FOCUS - Soft drinks brands target health-conscious women

By Annette Farr | 3 January 2008

The Christmas season may be a time notorious for over-indulgence, but soft drinks companies see it as a key period for adult soft drinks, where the emphasis is increasingly on healthy offerings. Annette Farr reports on the plethora of new products targeted at health-conscious professional women.

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The Christmas season may be a time notorious for over-indulgence, but soft drinks companies see it as a key period for adult soft drinks, where the emphasis is increasingly on healthy offerings. Annette Farr reports on the plethora of new products targeted at health-conscious professional women.

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