Market research
Earlier today, Coca-Cola Enterprises (CCE) reported flat full-year sales and net profits. Here, just-drinks takes a closer look at the results for the Western European bottler.
Coca-Cola Enterprises said Q4 sales were helped by "introductory volume" for Coca-Cola Life
- Full-year performance by category
Total full-year volumes were flat, as were CSDs volumes. Coca-Cola trademark brands were also flat.
Coca-Cola Zero volumes grew by 11%. CSD “flavours” fell by 2%. However energy brand volumes rose by 6.5%.
Still beverage volumes climbed by 1.5%, while juices were flat.
Water volumes were up 5.5%, led by Chaudfontaine and Glacéau Smartwater's launch in the UK, the company said.
CCE's volumes in the UK and continental Europe, including Norway and Sweden, were flat.
- Q4 performance by category
In Q4, volumes saw a 2% lift, helped by 9% growth for Coca-Cola Zero and “introductory volume" for Coca-Cola Life. CCE is rolling out stevia-sweetened Coca-Cola Life across Europe after intial launches in the UK and Sweden last summer.
CSD flavours saw 1% volume growth and energy brands climbed 11%.
Still beverage volumes rose by 7.5%, with juices up 4% and water up 12.5% in the final three months of 2014. Fourth-quarter volume in the UK grew 6%, and continental European volumes slipped by 1%.
Sectors: Company results, Soft drinks, Water
Companies: Coca-Cola Enterprises
