View all newsletters
Receive our newsletter – data, insights and analysis delivered to you
  1. Analysis
May 13, 2022

E-commerce in beverages – The leading brand owners – data

By Data Journalism Team

Hangzhou Wahaha Group and Suntory are among the companies best positioned to take advantage of future e-commerce disruption in beverages, according to recently-released data.

The assessment comes from GlobalData’s ‘Thematic Research’ ecosystem, which ranks companies on a scale of one to five, based on their likelihood to tackle challenges such as e-commerce. According to the latest analysis, Hangzhou Wahaha has invested heavily in e-commerce, helping the company gain a score of ‘five’ in GlobalData’s alcoholic and non-alcoholic beverages thematic scorecards.

The table below shows how GlobalData scored the largest drinks companies in the 12 months to the end of March on their e-commerce performance, as well as their numbers of new e-commerce jobs, deals and patents.

The final column in the table represents the companies' overall scores when it comes to their current e-commerce position, relative to their peers. The other data points showcase recent e-commerce investments across a range of areas over the 12-month period.

These metrics, where available, offer an indication of whether e-commerce is front of mind for the company. However, high numbers in these fields could also represent attempts to catch up as much as a genuine strength in e-commerce. For example, a high number of deals could either indicate a company's dominance or that it is using M&A to fill in existing gaps.

This article is based on GlobalData research figures as of 29 April. For more up-to-date figures, check the GlobalData website.

How AR will revolutionise consumer marketing and ease supply chain pressures - Click here for a Just Drinks focus

Related Companies

Free Whitepaper

What is the impact of China’s Zero-COVID lockdowns on economic activity, consumer goods and the foodservice industry?

While wanting to protect the country from being overwhelmed by Omicron, China’s adherence to a Zero-COVID policy is resulting in a significant economic downturn. COVID outbreaks in Shanghai, Beijing and many other Chinese cities will impact 2022’s economic growth as consumers and businesses experience rolling lockdowns, leading to a slowdown in domestic and international supply chains. China’s Zero-COVID policy is having a demonstrable impact on consumer-facing industries. Access GlobalData’s new whitepaper, China in 2022: the impact of China’s Zero-COVID lockdowns on economic activity, consumer goods and the foodservice industry, to examine the current situation in Shanghai and other cities in China, to better understand the worst-affected industry sectors, foodservice in particular, and to explore potential growth opportunities as China recovers. The white paper covers:
  • Which multinational companies have been affected?
  • What is the effect of lockdowns on foodservice?
  • What is the effect of lockdowns on Chinese ports?
  • Spotlight on Shanghai: what is the situation there?
  • How have Chinese consumers reacted?
  • How might the Chinese government react?
  • What are the potential growth opportunities?
by GlobalData
Enter your details here to receive your free Whitepaper.

NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. The top stories of the day delivered to you every weekday. A weekly roundup of the latest news and analysis, sent every Monday. The industry's most comprehensive news and information delivered every quarter.
I consent to GlobalData UK Limited collecting my details provided via this form in accordance with the Privacy Policy


Thank you for subscribing to Just Drinks