Earlier today, The Coca-Cola Co reported its first-quarter results, with organic sales and volumes growth both flat in the period. Here, just-drinks takes a closer look at the company's performance by region and category for the first three months of 2017.

The Coca-Cola Co First-Quarter 2017 - Net Sales by Region

Source: Company results

  • Europe, Middle East & Africa  - reported sales -7%, organic sales +1%, volumes +2%

Volume growth was driven by West Africa and Western Europe and was partially offset by a decline in South & East Africa. Low single-digit sparkling soft drinks volume growth was led by a region-wide improvement for Coca-Cola Zero Sugar.

  • Latin America - reported sales -1%, organic sales flat, volumes -3%

Volume decreases in the region were driven by double-digit sales falls in both Brazil and Latin Centre amid macroeconomic challenges. The declines were partially offset by mid single-digit volumes growth in Mexico. Volumes for sparkling soft drinks were down by mid-single digits, primarily due to Brazil and Venezuela, while water, enhanced water, and sports drinks grew low-single digits.

  • North America -  reported sales +1%, organic sales flat, volumes flat

In sparkling soft drinks, mid single-digit volumes growth in Fanta and Sprite, as well as a low single-digit increase for Coca-Cola Zero, was offset by a mid single-digit decrease for Diet Coke. In juice, dairy, and plant-based beverages, Fairlife ultra-filtered milk saw its volumes leap by just over 50%.

  • Asia Pacific -  reported sales -2%, organic sales flat, volumes +1%

Volumes growth of 1% included low single-digit rises in Greater China & Korea and ASEAN, although this was partially offset by a low single-digit dip in India & South-West Asia. Brand Coca-Cola led low single-digit volume growth in sparkling soft drinks. Mid single-digit volumes improvements in juice, dairy, and plant-based beverages was driven by solid growth in Minute Maid.

  • Bottling investments -  reported sales -27%, organic sales -2%, volumes -27%

Figures from Coca-Cola's bottling side were driven by the ongoing refranchising of North American bottling territories and the deconsolidation of the group's German and South African bottling operations in 2016.

Categories, in volume terms

  • Sparkling soft drinks: -1%
  • Juice, dairy, and plant-based beverages: flat
  • Water, enhanced water, and sports drinks: +3%
  • Tea and coffee: +2%