Analysis

Alcopops - villain or scapegoat?

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What are Diageo's priorities for the years ahead?

Diageo Performance Trends 2014-2018 - results data

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As Irish whiskey comes of age, so do its problems

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The popularity of alcopops, now known as flavoured alcoholic beverages, is seemingly on the wane, their popularity declining as their price, largely through deliberate changes in how they are taxed, is increasing. But Keith Nuttall asks if the role these products have played in encouraging binge drinking has been overstated.


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