Round-Up - NPD: 2013 - The 'Summer of Shandy'

By Tom Vierhile, Innovation Insights Director at Datamonitor | 20 May 2013

This month, Tom Vierhile from Datamonitor considers the recent swathe of NPD in the shandy - or radler - sub-category.

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This month, Tom Vierhile from Datamonitor considers the recent swathe of NPD in the shandy - or radler - sub-category.

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