Blog: Wine Evolution 2005 - Update #3
Chris Brook-Carter | 1 February 2005
Wine Evolution here in Paris is now well into its second and final day. Inevitably, given the show’s location and the news yesterday that the French Government has pledged €70m in aid to its winemakers, much of the debate has centred on the plight of French wine at home and abroad.
The usual tussle between French producers and New World winemakers over terroir versus simple branding surfaced once again. However, there was a growing understanding that these are separate products, and although France is in desperate need of reform, we cannot simply force New World marketing practices onto Old World products, whose strengths lie elsewhere.
A number of French producers aside, the overall feel of the conference was positive driven by optimism, in particular, from the US and UK markets. The challenges remain clear, though. The global oversupply is still sloshing about and consolidation at the retail level in many major markets continues. Both phenomena continue to help drive the momentum of the discount category, often at the expense of more premium offerings. Our industry must be prepared to accept its own consolidation as a means to combat these trends and embrace innovation as a tool to drive the value growth.
Heineken is known for its flashy adverts. Now the brewer has given the star treatment to a new recruitment drive with a glamorous and highly-persuasive ad that, quite frankly, had the staff here at...
Move over iPhone 7 headphones-gate, there is a new Apple product causing a stir. Or a shake. Or just a shot....
I was full of questions yesterday when reading our news story about Bacardi's Martini Smart Cube. An ice cube-shaped device that can provide real-time information about its consumer? How? What? Why? H...
News reaches us today of what has been heralded as the "world's most daring whisky challenge". The Ultimate Ardbeg ARDventurer has been launched this week with an inaugural three-day camping trip....
- Why sports drinks fail to ride the Olympic wave
- What do US wholesalers think of spirits trends?
- Experienced hands hold firm at CCEP - Analysis
- It isn't just men who like beer - Comment
- How the craft economy is loosening alcohol laws
- Diageo merges US, Canada spirits units
- Johnnie Walker's Bourbon bent "coincidental"
- "We're not complacent about Brexit" - Diageo
- Luxury and e-commerce a "natural fit" - Diageo
- Diageo's Johnnie Walker set for festive push in TR
- Global gin insights - market forecasts, product innovation and consumer trends
- The Next Seven Big Beverage Markets
- Global rum insights - market forecasts, product innovation and consumer trends
- Global RTD insights - market forecasts, product innovation and consumer trends
- Global non-Scotch whiskies insights - market forecasts, product innovation and consumer trends